Givenchy Senior Manager, CRM Analytics

About Givenchy

Founded in Paris in 1952 by Hubert de Givenchy, Givenchy stands as a house of aristocratic elegance, audacious modernity, and exceptional savoir-faire within the LVMH family. As an employer, the Maison offers a dynamic environment where couture heritage meets contemporary creativity across fashion, accessories, and beauty. Its teams are invited to contribute to a culture shaped by craftsmanship, precision, collaboration, and a refined sense of client experience. Givenchy seeks individuals who combine artistic sensitivity with commercial intelligence, entrepreneurial spirit, and respect for tradition, empowering them to help advance a bold vision of luxury for a new generation.

Role & Responsibilities

• Serve as the regional CRM analytics expert, providing actionable insights that support business growth across all North American touchpoints
• Develop and maintain weekly, monthly, quarterly, and ad hoc CRM reporting for executive leadership and boutique teams
• Analyze client performance across all segments, identifying trends, opportunities, and areas of risk
• Translate complex data into clear recommendations that drive measurable actions within boutiques
• Build reporting methodologies, KPI scorecards, and dashboards providing visibility into client performance and boutique execution
• Identify opportunities to improve client acquisition, retention, reactivation, appointment productivity, and loyalty through data-driven insights for Retail and Wholesale channels
• Monitor business performance across boutiques, highlighting best practices and improvement opportunities
• Partner closely with Boutique Directors to establish, monitor, and evaluate weekly and monthly CRM KPIs
• Provide performance recaps with actionable recommendations that help boutiques improve CRM execution and client development activities
• Conduct regular business reviews with boutiques and Client Development Teams to identify growth opportunities and support initiative execution
• Monitor key CRM behaviors including client outreach, appointment productivity, new client acquisition, reactivation, data capture and enrichment, and retention
• Support the Senior Director of Client Development by providing meaningful reporting and performance analysis to inform regional priorities
• Analyze client journeys and engagement behaviors to identify opportunities to elevate the client experience
• Measure the effectiveness of CRM campaigns, clienteling initiatives, and boutique activations
• Partner with Retail and Client Development teams to optimize client outreach based on segmentation, purchasing behaviors, and lifetime value
• Act as the North American business expert for Salesforce CRM, Qlik, and reporting platforms
• Ensure CRM data quality through ongoing monitoring and recommendations for data governance improvements
• Partner with Central, Data, IT, and LVMH teams on CRM reporting enhancements and system improvements
• Create scalable reporting frameworks that standardize performance measurements across the region
• Partner with boutiques to measure the performance and ROI of client events and activations
• Analyze invitation strategies, attendance, sales conversion, client retention, and acquisition results from events
• Collaborate with Retail, Wholesale, Training, Data, Digital, Omnichannel, Marketing, Finance, and IT teams to support CRM initiatives
• Support executive presentations by delivering concise, data-driven business insights and recommendations

Qualifications

• 10+ years of experience in CRM Analytics, Client Analytics, Business Intelligence, or Client Development within luxury retail
• Advanced analytical skills with ability to translate complex data into actionable business recommendations
• Strong experience with Salesforce CRM, Qlik, Excel, and reporting/dashboard development
• Experience creating executive-level presentations and performance reporting
• Strong understanding of luxury retail clienteling and CRM best practices
• Knowledge of client segmentation, customer lifecycle management, appointment productivity, and client acquisition metrics
• Excellent communication and presentation skills with ability to influence cross-functional stakeholders
• Highly organized with exceptional attention to detail and project management capabilities
• Comfortable working in a fast-paced, collaborative environment with multiple priorities

Skills

Experience

Minimum 10 years of experience in CRM analytics, client analytics, business intelligence, or client development within luxury retail environments. Proven track record of transforming data into actionable business recommendations and driving measurable outcomes in high-volume, multi-location retail operations.

Education

Not specified

Workplace

Compensation

The base compensation for this position ranges from USD 130,000 to USD 160,000 per annum.

Benefits

Medical insurance, dental coverage, vision insurance, short and long-term disability, paid time off programs, employee discount and perks, retirement plan with employer contribution, 401(k) with automatic employer contribution, holiday pay

Culture

Givenchy fosters a refined and creative workplace shaped by its couture heritage, where elegance, innovation, and exceptional craftsmanship guide daily collaboration. As an employer, the Maison values precision, individuality, and a forward-looking spirit, offering teams an environment where luxury expertise and bold artistic expression can thrive.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.