- Employment
- Contract
- Seniority
- Junior
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Nov 4, 2026
About Giorgio Armani
Giorgio Armani and Sergio Galeotti established the fashion house in Milan in 1975. Its softly tailored jackets shaped its early collections. L’Oréal develops the house’s beauty lines under licence, including fragrance, makeup and skincare.
Giorgio Armani seeks a Junior Product Marketing Manager to own a product line in China, translating brand strategy into launches, campaigns and consumer experiences. The role is full-time and fixed-term, with responsibility for integrated campaign delivery, cross-functional coordination, performance analysis and budget management.
Role & Responsibilities
- Lead end-to-end execution of product launches and integrated marketing campaigns, from concept, positioning and creative briefing through on-brand, on-time delivery.
- Manage the launch calendar and critical path across formula, packaging, regulatory and go-to-market workstreams, escalating risks to management early.
- Adapt global campaign assets, including imagery, digital content and point-of-sale and retail materials, to balance brand consistency with local market relevance.
- Partner with Digital, E-commerce and Sales teams to ensure seamless online and offline consumer journeys from awareness to purchase.
- Coordinate with Retail and Education teams on counter and point-of-sale execution, training materials and the in-store consumer experience.
- Work with external agencies to brief, review and deliver creative and media assets that meet brand and business objectives.
- Monitor product performance, sales trends, market share and competitor activity, translating data into actionable recommendations.
- Track and manage the marketing budget and sales forecast for the product line, optimizing spend across channels.
- Prepare regular performance reviews and insight-driven presentations for management and cross-functional stakeholders.
Qualifications
- Expertise in brand management and product launches, including hands-on experience managing end-to-end launch timelines.
- Consumer insights and analytical skills, with the ability to turn data into clear business recommendations.
- Knowledge of digital marketing across e-commerce and social and content platforms.
- Solid project management skills, with the ability to manage multiple priorities and cross-functional timelines simultaneously.
- Strong communication skills in English and Mandarin, with the ability to engage effectively with diverse, multicultural stakeholders.
- Entrepreneurial mindset; proactive, detail-oriented and comfortable owning a product line end to end.
Skills
Experience
3+ years in brand or product marketing, ideally in beauty, FMCG or related consumer industries.
Culture
At an Armani beauty counter, the work centers on fragrance consultations, makeup application and skincare advice. Beauty roles listed by L’Oréal belong to its licensed Armani business.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Giorgio Armani, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Assistant Product Marketing Manager», «Junior Brand Manager», «Product Marketing Specialist», «Assistant Brand Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.