Galeries Lafayette Marketing Project Manager — Commercial Operations (Alternance)
- Location
- ParisÎle-de-FranceFrance
- Employment
- Internship
- Seniority
- Intern
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- May 15, 2026
About Galeries Lafayette
A distinguished luxury maison operating across retail and wholesale channels, focused on craftsmanship, elevated client experiences and international expansion. The employer typically operates within a larger luxury group structure and combines creative heritage with data‑driven commercial management.
Confidential luxury employer in Paris seeks an Alternance Marketing Project Manager — Commercial Operations (work‑study).
Role & Responsibilities
- Support the planning and execution of commercial marketing initiatives across retail and digital channels, from briefs to post‑launch analysis.
- Coordinate operational delivery for in‑store activations, promotions and seasonal campaigns, liaising with retail teams, visual merchandising and external vendors.
- Draft campaign materials and internal briefs; manage timelines, task lists and approvals to ensure on‑time roll‑out.
- Collect and analyse campaign performance metrics and sales KPIs; produce regular reports and present findings to stakeholders.
- Assist in budget tracking, purchase orders and reconciliation related to local marketing activities.
- Provide on‑site support for events, launches and promotional windows as required.
- Maintain project documentation, tracker dashboards and centralised asset repositories to ensure operational continuity.
Qualifications
- Eligible for alternance/work‑study as part of an undergraduate or graduate programme in marketing, business, commerce or a related discipline.
- Strong organisational skills with the ability to coordinate multiple stakeholders and tight deadlines.
- High attention to detail and aptitude for accurate reporting and follow‑through.
- Commercial awareness and a demonstrable interest in luxury retail or premium consumer brands.
- Professional demeanor and strong written and verbal communication skills.
Skills
Experience
Suitable for early‑career candidates or students seeking an alternance placement; previous internships in marketing, retail operations, trade marketing or agency environments are advantageous but not mandatory.
Education
Currently enrolled in a Bachelor's or Master's programme in Marketing, Business, Commerce, or a related field and eligible for alternance/work‑study.
Workplace
This position is based in Paris, Île-de-France, France.
Culture
The workplace emphasizes excellence, meticulous execution and a collaborative approach between creative and commercial teams. The environment is fast‑paced and offers hands‑on exposure to luxury retail operations and campaign lifecycle management, with mentorship typical of alternance positions.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Galeries Lafayette, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Project Coordinator (Work‑Study)», «Commercial Operations Marketing Intern», «Marketing Operations Project Assistant (Alternance)», «Trade Marketing Project Coordinator — Work‑Study», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.