Fresh Coordinator, Paid Media

About Fresh

Fresh is a global beauty house celebrated for its sensorial skincare, bodycare, and fragrance, blending time-honored rituals with modern science since its founding in Boston in 1991. As part of the LVMH portfolio, Fresh offers employees the creative energy of an entrepreneurial brand with the international reach and standards of a leading luxury group. The company values curiosity, craftsmanship, inclusivity, and a deep respect for ingredients, encouraging teams to create meaningful experiences for discerning clients. For professionals drawn to beauty, innovation, and storytelling, Fresh provides a refined environment where authenticity and expertise shape every aspect of brand expression.

Role & Responsibilities

• Partner with the Senior Manager and media agency to develop full-funnel media plans for key product franchises and performance media campaigns supporting DTC website sales
• Collaborate with Publicis to plan and execute 2-3 full-funnel brand campaigns annually across paid social, OLV, programmatic, and additional channels
• Execute lower-funnel paid search and social media campaigns in partnership with the ecommerce team to support DTC website promotions and key seasonal moments
• Partner with the affiliate team to strategically increase commissions and invest in flat fee placements during major business moments
• Manage retailer media partnerships with Sephora and Ulta to plan and execute lower-funnel on-site campaigns including sponsored product ads and banners
• Monitor weekly performance metrics, implement optimizations, and deliver performance improvements aligned with business objectives
• Manage campaign inputs including creative assets and promotional details to ensure agencies and partners have accurate, timely information for execution
• Review agency reports, summarize performance insights, and identify key learnings and improvement opportunities
• Assist in preparing presentations and campaign recaps for internal stakeholders
• Work cross-functionally with global creative, marketing, ecommerce, influencer, and PR teams for integrated campaign management
• Coordinate monthly and seasonal marketing promotions for consistent reflection across paid media channels
• Manage paid usage rights for content creators to maximize campaign effectiveness
• Process invoices, IOs, and POs to ensure accurate financial tracking and timely vendor payments
• Stay current on industry trends and platform updates to inform testing and innovation strategies
• Monitor competitive advertising and trends to capture relevant market intelligence

Qualifications

• Bachelor's degree or equivalent professional work experience
• 1-2 years of proven paid media experience, either agency-side or in-house
• Excellent verbal, interpersonal, and written communication skills
• Demonstrated ability to prioritize work, manage multiple projects simultaneously, and meet deadlines consistently
• Ability to operate at both strategic and tactical levels, translating vision into execution
• Solid understanding of key paid media KPIs (CPM, CPC, CTR, CVR, ROAS) and attribution fundamentals
• Avid user with strong understanding of social media platforms (Meta, TikTok, YouTube, Pinterest) and direct experience with their respective ad managers
• Proficiency in Microsoft Suite, particularly spreadsheets and presentation tools
• Proven experience collaborating effectively with external partners, agencies, and cross-functional teams

Skills

Experience

1-2 years of paid media experience in either an agency or in-house setting, with demonstrated proficiency in campaign execution, media planning, and cross-functional collaboration.

Education

Bachelor's degree or equivalent professional work experience in marketing, media, digital advertising, or a related field.

Workplace

Compensation

The base compensation for this position ranges from USD 70,000 to USD 85,000 per annum.

Benefits

Fresh and LVMH-sponsored trainings and workshops for personal and professional development; networking opportunities within the LVMH community and employee resource groups (DEIB Council, Sustainability Champions); free professional consultation and 24/7 confidential mental health support through the Employee Assistance Program (EAP); flexible paid time off policy including Summer Fridays; fertility services, maternity and newborn support, adoption and surrogacy assistance, and paid parental leave; Fresh in-store discounts and gratis; LVMH Group Friends and Family sales across all divisions; pre-tax commuter benefits through Wage Works; additional health club discounts, sporting/entertainment ticket discounts, and insurance discounts; comprehensive medical, dental, and vision coverage; 401(k) with company match and additional employer contribution at eligibility.

Culture

Fresh fosters a creative, sensory-driven workplace where teams blend natural inspiration, scientific curiosity, and a deep respect for craftsmanship. As part of the LVMH family, the brand offers a collaborative and entrepreneurial environment that encourages innovation, inclusivity, and a passion for delivering exceptional beauty experiences.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.