Estée Lauder Counter Manager

Johannesburg Gauteng South Africa

Employment
Full-Time
Seniority
Supervisor
Posted
Sep 22, 2026

About Estée Lauder

Estée Lauder is a global prestige beauty house with a legacy of innovation, elegance, and entrepreneurial spirit dating back to 1946. As an employer, the company offers the opportunity to contribute to a portfolio of admired luxury and beauty brands while upholding high standards of creativity, consumer insight, and excellence. It cultivates a dynamic, inclusive workplace where talent is encouraged to lead with imagination, collaborate across cultures, and grow through learning and mobility. Guided by its heritage and a forward-looking vision, Estée Lauder appeals to professionals seeking meaningful careers in a refined, international, and purpose-driven environment.

Estée Lauder seeks a dynamic Counter Manager to lead and develop a team of Sales Associates while achieving all sales, customer service, and operational targets. This first-level management position offers accountability for business planning, customer acquisition through strategic events and relationship management, and team performance in a fast-paced luxury beauty retail environment. The role provides comprehensive exposure to business planning, consumer insights, event management, and front-line marketing.

Role & Responsibilities

  • Lead, coach, and develop Sales Associates to achieve sales, customer service, and operational targets
  • Create and execute agile business plans focused on customer acquisition and retention through strategic targeting
  • Plan and execute impactful in-store events and promotional activities
  • Manage customer relationship management initiatives and drive exceptional customer experiences
  • Build and maintain extensive informal networks within the customer base
  • Manage financial planning, budgets, and resource allocation for the counter
  • Oversee computerised systems including point-of-sale platforms, email, and Microsoft Excel reporting
  • Model team values including respect, helpfulness, and cooperation while holding team members accountable for performance

Qualifications

  • Effective verbal and written communication skills with excellent interpersonal abilities
  • Quality customer service expertise with proven ability to persuade and influence
  • Results-oriented mindset with high drive to meet objectives and standards
  • Ability to anticipate and meet customer needs with diplomacy and tact in challenging situations
  • High attention to detail and strong organisational skills
  • Capacity to work autonomously while contributing effectively to team goals
  • Proactive and positive approach to work with commitment to discretion and confidentiality
  • Working knowledge of computerised systems including email and Microsoft Excel

Skills

Retail sales management Team leadership and coaching Strategic planning and execution Financial planning and budgeting Customer relationship management Microsoft Excel Point-of-sale systems Event management Business planning

Experience

Proven retail sales experience with demonstrated team leadership capabilities in a fast-paced retail environment. Experience in strategic planning and execution, along with ability to develop and manage financial plans and resources, is required. The degree of experience may vary depending on store size and business complexity.

Workplace

This position is based in Johannesburg, Gauteng, South Africa.

The setting South Africa

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Culture

Estée Lauder fosters a high-performance, collaborative culture rooted in prestige beauty, innovation, and a deep understanding of consumers around the world. As an employer, the company values creativity, entrepreneurial thinking, inclusion, and continuous development, offering employees the opportunity to contribute to iconic brands while growing in a dynamic global environment.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Estée Lauder, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Counter Lead», «Point of Sale Supervisor», «Beauty Counter Supervisor», «Store Counter Director», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Estée Lauder

Estée Lauder Counter Manager

Johannesburg, South Africa

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