Estée Lauder Companies Assistant Manager, Retailer.com Performance Marketing

Role & Responsibilities

• Own retailer-specific media strategies that align brand priorities with retailer capabilities, audience opportunities, inventory, promotional calendars, creative requirements, and measurement frameworks
• Partner directly with retail media networks and agency of record to understand available solutions, recommendations, optimizations, innovation opportunities, and market-specific best practices
• Identify growth opportunities across North America demand capture, including keyword coverage, audience strategy, promotional support, always-on investment, tentpole moments, and new product acceleration
• Ensure media plans are coordinated with agency of record, brand account teams, and merchandising calendars to maximize business impact and avoid duplication or misalignment
• Own day-to-day performance of assigned retailer and brand portfolios, proactively monitoring pacing, delivery, and KPI attainment
• QA agency recommendations, pressure test optimization strategies, and hold agency partners accountable for execution, follow-ups, and business outcomes
• Coordinate with brand teams to gather campaign inputs, product priorities, creative assets, claims, landing page destinations, SKU lists, keyword direction, audience priorities, and promotional details
• Maintain clear documentation of retailer requirements, campaign timelines, performance benchmarks, reporting cadences, and learnings to build repeatable ways of working
• Ensure retailer media strategies are aligned with broader North American media plans and business priorities
• Own ongoing performance monitoring across retailer media investments, identifying risks, opportunities, and optimization recommendations
• Translate retailer reporting into clear business insights and actionable recommendations for internal stakeholders
• Partner with Director, brand teams, finance and retail partners to manage budgets, estimates, and other relevant finance processes
• Build a strong knowledge base of retailer-specific performance benchmarks, media capabilities, reporting nuances, and optimization learnings for North America

Qualifications

• 3+ years of work experience in performance marketing within retail media or CPG with focus on digital campaign performance analysis and insight development
• Hands-on-keyboard experience activating and managing campaigns; Criteo experience a plus
• Demonstrated ability to synthesize paid media campaign results into data-driven, actionable insights
• Skilled in optimizing campaigns toward ROAS, CTR, and conversion metrics
• Outstanding written and verbal communication skills with focus on data-driven communication
• Proactive nature with ability to identify opportunities early and recommend new strategies
• Excellent time management skills with ability to manage multiple brands, retailers, and campaigns concurrently
• Advanced Excel skills with ability to generate impactful reports

Skills

Experience

3+ years of work experience in performance marketing within retail media or consumer packaged goods, with a focus on digital campaign performance analysis and insight development. Hands-on experience activating and managing campaigns is required.

Workplace

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.