Estée Lauder Associate, Category Marketing

About Estée Lauder

Estée Lauder is a global prestige beauty house with a legacy of innovation, elegance, and entrepreneurial spirit dating back to 1946. As an employer, the company offers the opportunity to contribute to a portfolio of admired luxury and beauty brands while upholding high standards of creativity, consumer insight, and excellence. It cultivates a dynamic, inclusive workplace where talent is encouraged to lead with imagination, collaborate across cultures, and grow through learning and mobility. Guided by its heritage and a forward-looking vision, Estée Lauder appeals to professionals seeking meaningful careers in a refined, international, and purpose-driven environment.

Role & Responsibilities

• Support the execution of Estée Lauder’s global brand vision and North America strategy across products, campaigns, and consumer touchpoints.
• Drive the North America marketing calendar, partnering with the 360 team on strategic planning and key launch execution.
• Contribute to go-to-market campaigns, consumer events, competitive analysis, media planning, and other strategic initiatives.
• Serve as the key 360 Marketing contact across North America cross-functional teams.
• Execute the North America marketing calendar on time, identifying locally relevant opportunities to maximize innovation and campaign impact.
• Partner with Category teams on go-to-market planning and execution for 5-star launches and hero product resupports, maintaining cohesive storytelling across consumer touchpoints.
• Own end-to-end development and delivery of marketing tools, including lab samples, comps, and collateral; prepare cross-functional briefs and coordinate teams and timelines.
• Lead new-product pricing analysis using competitive benchmarks, market insights, and key price corridors to inform brand positioning.
• Support new-launch forecasting using internal and external benchmarks to assess business potential and size of prize.
• Own weekly business performance reporting and deep dives, partnering across functions to identify business drivers, opportunities, and challenges.
• Lead post-campaign analysis to evaluate performance, capture learnings, and inform future strategies.
• Monitor competitive activity across innovation, campaigns, media, and events; lead quarterly deep dives on key launches and activations.
• Use Circana data to analyze competitive performance, category trends, and Estée Lauder market share.
• Support seasonal line edits and discontinuation recommendations through sales analysis, portfolio insights, and competitive intelligence.
• Lead marketing communications to the field, including quarterly priority presentations, weekly newsletter content, and product launch feedback.
• Partner with Media COE, Creative Content Hub, and RDDC to deliver integrated media, creative, and visual merchandising plans.
• Collaborate with Trade Marketing, Account Teams, Education, E-commerce, Creative, and Global Brand teams to execute integrated campaigns.
• Coordinate internal teams and external partners to ensure alignment, accountability, and seamless execution.

Qualifications

• At least 2 years of marketing experience, preferably in beauty, consumer goods, or retail.
• BA/BS degree in Marketing, Business, Communications, or a related field.
• Strong project management skills and the ability to independently own and drive multiple projects from start to finish.
• Proactive self-starter with excellent organizational skills, attention to detail, and commitment to meeting deadlines.
• Strong interpersonal and cross-functional leadership skills, with the ability to build effective internal and external partnerships.
• Ability to balance creative thinking with analytical and problem-solving skills.
• Excellent written and verbal communication skills and the ability to prioritize effectively.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint); advanced Excel and PowerPoint skills preferred.
• Passion for North America marketing, including product innovation, retail marketing, consumer trends, and the competitive landscape.
• Prior marketing experience in beauty or CPG is a plus.

Skills

Experience

At least 2 years of marketing experience, preferably in beauty, consumer goods, or retail.

Education

BA/BS degree in Marketing, Business, Communications, or a related field.

Culture

Estée Lauder fosters a high-performance, collaborative culture rooted in prestige beauty, innovation, and a deep understanding of consumers around the world. As an employer, the company values creativity, entrepreneurial thinking, inclusion, and continuous development, offering employees the opportunity to contribute to iconic brands while growing in a dynamic global environment.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.