Dr. Barbara Sturm Regional Media Senior Manager
Join Puig in Polanco as a Regional Media Senior Manager for LATAM. Drive media strategies for luxury brands in a dynamic and innovative environment.
Overview
Puig is a third-generation family-owned fashion and fragrance business based in Barcelona, Spain. The company is renowned for its innovative spirit and commitment to excellence, managing a diverse portfolio of prestigious brands such as Carolina Herrera, Jean Paul Gaultier, and Paco Rabanne. Puig operates globally, fostering a dynamic work environment that encourages creativity and professional growth.
Role & Responsibilities
- Develop and implement regional media strategies across the LATAM region to enhance brand visibility and engagement.
- Coordinate with global and local teams to ensure alignment of media plans with brand objectives.
- Analyze market trends and consumer insights to optimize media investments.
- Manage relationships with media agencies and vendors to ensure effective execution of media campaigns.
- Monitor and report on media performance, providing actionable insights to stakeholders.
- Oversee budget management and ensure efficient allocation of resources.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in media planning and strategy within the luxury fashion or beauty industry.
- Strong understanding of the LATAM market dynamics and media landscape.
Skills
Experience
A minimum of 5 years of experience in media management or a related field, preferably within the luxury sector.
Education
Bachelor's degree in Marketing, Communications, or a related field.
Workplace
The role is situated in Mexico City, Ciudad de México, Mexico — conveniently close to Mexico City. There are currently 95 open positions in Mexico City on Cerulean, with 1 added recently. Within Ciudad de México, Cerulean currently features 103 open roles, including 1 recent additions. Across Mexico, Cerulean lists 172 open roles — 2 of them newly added.
Benefits
Competitive benefits package including health insurance, retirement plans, and employee discounts on luxury products.
Culture
Puig fosters a culture of innovation, collaboration, and respect, where employees are encouraged to bring their unique perspectives and ideas. The company values diversity and inclusion, providing a supportive environment for professional development and career advancement.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.