- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Posted
- Sep 30, 2026
About Diptyque
Founded in Paris in 1961 by Christiane Montadre-Gautrot, Desmond Knox-Leet and Yves Coueslant, Diptyque is a fragrance and lifestyle maison distinguished by its artistic heritage, imaginative storytelling and exacting craftsmanship. From its historic boutique at 34 Boulevard Saint-Germain, the house has cultivated an international presence through perfumes, scented candles and objects for the home. As an employer, Diptyque brings together talents across fragrance development, design, retail and corporate functions, united by an appreciation for beauty and the sensory experience. Its distinctive universe offers professionals the opportunity to contribute to a Parisian maison where creativity, attention to detail and thoughtful client relationships underpin the brand’s identity.
Diptyque seeks a Sales Assistant for its counter at Selfridges Oxford Street, London. The successful candidate will maximize retail sales and cultivate strong customer relationships whilst upholding the brand's positioning as a true luxury fragrance and home-scent retailer. This full-time role requires flexibility including weekend work and demands expertise in luxury retail environments.
Role & Responsibilities
- Deliver agreed sales KPIs focused on sales volume, average transaction value, units per transaction, conversion rate, and customer relationship management
- Develop and maintain understanding of daily and weekly KPI and business objectives
- Approach and assist every customer to achieve sales targets whilst delivering impeccable service
- Maintain and develop strong relationships with customers through consultative selling
- Ensure comprehensive product knowledge, awareness of key trends, promotions, and product launches
- Support implementation and ongoing maintenance of visual merchandising animations, seasonal campaigns, and gift wrapping displays
- Maintain cleanliness, neatness, and tidiness of the counter and back-of-house areas to a high standard
- Record and monitor all sales, customer contacts, and customer requirements
- Participate in in-store and off-site events as required by the business
- Attend all key training sessions held by the company
- Support Counter Manager with additional duties as required
- Follow all host store cash handling guidelines and company dress code requirements
- Maintain positive relationships with all colleagues and adhere to company and host store policies
Qualifications
- Passion for fragrance, beauty, or luxury retail with proven experience in these sectors
- Proven sales record with demonstrated ability to exceed targets
- Strong customer service skills with confidence in public-facing interactions
- Expertly groomed appearance that reflects the Diptyque brand and Selfridges standard
- Strong verbal and written communication abilities
- Self-motivated and able to demonstrate initiative independently
Skills
Experience
Previous experience in fragrance, beauty, or luxury retail environments with a proven track record of sales achievement.
Workplace
The successful candidate will be located in London, England, UK.
Explore jobs in England or in the UK.
Culture
Diptyque’s workplace culture is shaped by its Parisian artistic heritage, combining creative expression with a meticulous approach to fragrance, design and storytelling. Across its métiers, the Maison places emphasis on curiosity, craftsmanship and attention to detail, inviting employees to bring its distinctive universe to life through thoughtful client experiences.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Diptyque, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Assistant», «Sales Advisor», «Retail Associate», «Brand Ambassador», «Fragrance Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.