Diesel Retail Team Leader

Location
Seniority Supervisor
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Diesel — Retail Team Leader at Selfridges Birmingham. Lead the sales floor, coach the team and drive premium client experiences for Diesel in Birmingham.

Overview

Diesel is an internationally recognised premium denim and casual-wear brand known for its provocative, creative aesthetic and trend-forward product. Operating globally with a network of company and partner stores, Diesel sits within the Only The Brave (OTB) group and combines a strong retail footprint with an emphasis on brand storytelling, digital integration and experiential client engagement.

Role & Responsibilities

  • Lead and coach the sales team on the floor to deliver personalised, elevated client experiences and exceed individual and store objectives.
  • Drive commercial performance by managing product presentation, stock rotation, replenishment and visual merchandising to maximise sell-through.
  • Analyse sales and inventory metrics to inform action plans, merchandising decisions and targeted clienteling activities.
  • Champion in-store digital selling and CRM initiatives to extend reach beyond face-to-face interactions and build client engagement.
  • Support the Store Manager in executing the store strategy, promotional plans and cross-functional marketing opportunities to grow traffic and conversion.
  • Build and maintain a client book through targeted outreach and relationship-building to increase loyalty and repeat business.
  • Ensure floor-level operational excellence—including display standards, merchandising, cleanliness and grooming—and resolve issues with positive outcomes.
  • Foster a collaborative, inclusive team culture that empowers colleagues, encourages development and sustains high performance.

Qualifications

  • Proven retail experience in fashion or luxury, preferably within a premium denim or lifestyle brand.
  • Demonstrable experience coaching, training and motivating a customer-facing team to achieve commercial targets.
  • Strong verbal and written communication skills across face-to-face, email and digital channels.
  • High attention to detail, with the ability to drive merchandising standards and operational consistency.
  • Customer-centric mindset with advanced clienteling and storytelling capabilities.

Skills

Clienteling / CRM Visual merchandising Stock replenishment and rotation Digital selling and use of digital in-store resources Sales analysis and numerical interpretation Coaching and team development Exceptional communication and storytelling

Experience

Previous experience in fashion or luxury retail with a track record of leading or supervising a sales team, training staff and delivering against sales and service targets.

Education

Secondary education; vocational or retail management qualification is desirable but not mandatory.

Workplace

The role is situated in Birmingham, England, UK. There are currently 12 open positions in Birmingham on Cerulean, with 1 added recently. Within England, Cerulean currently features 559 open roles, including 23 recent additions. Across UK, Cerulean lists 593 open roles — 31 of them newly added.

Culture

Diesel cultivates a bold, creative and authenticity-driven workplace that values individual expression and innovative retail experiences. Employees are encouraged to blend digital and physical client engagement, collaborate across teams and contribute ideas that reinforce the brand’s progressive identity.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.