DECIEM Public Relations Manager

About DECIEM

DECIEM, The Abnormal Beauty Company, is a Toronto-born global beauty innovator best known for The Ordinary and its radical commitment to transparency, science, and accessibility. As an employer, DECIEM offers a dynamic environment where laboratory rigour meets creative disruption, inviting talent across research, retail, operations, digital, and corporate functions to challenge conventions with purpose. Now part of The Estée Lauder Companies, the brand combines entrepreneurial energy with international scale, fostering collaboration, inclusion, and continual learning. Employees contribute to a mission that reshapes beauty through honest communication, thoughtful formulation, and a culture that values curiosity and accountability.

DECIEM is seeking a Communications Manager to lead EMEA communications planning and execution for The Ordinary and other DECIEM brands, translating global strategy into regional campaigns, toolkits, and market activation while coordinating stakeholders, governance, and reporting. This fixed-term contract covers maternity leave from November 2026 to June 2027 and requires occasional travel across EMEA and other markets.

Role & Responsibilities

• Lead the strategy, planning, and implementation of EMEA regional communications campaigns and initiatives.
• Translate global strategies into EMEA storytelling frameworks, messaging hierarchies, and communications angles for local market activation.
• Own the regional editorial calendar and identify seasonal, cultural, and trend-driven opportunities for proactive and reactive storytelling.
• Coordinate global, regional, and local teams to ensure alignment, timing, and a consistent narrative.
• Create regional toolkits, including narratives, messaging, press materials, and influencer guidance, as well as rollout materials for market activation.
• Oversee the adaptation of global assets for EMEA, ensuring consistency, quality, and compliance.
• Create and adapt regional press and communications assets in partnership with Design and Brand.
• Maintain a central SharePoint repository for toolkits, assets, and playbooks, and drive adoption across markets.
• Manage timelines, workflows, and approval processes across internal stakeholders and global partners.
• Consolidate and disseminate learnings, success cases, and strategic guidance across clusters.
• Manage regional reporting by consolidating and analyzing performance, learnings, and market feedback in dashboards, and recommend optimizations.
• Support issue and crisis protocols and escalation paths with leadership and Legal, and maintain readiness materials.
• Manage the Community & Culture Specialist and their scope of work to build community plans within regionally relevant cultural verticals.
• Collaborate with EMEA Market Cluster Communications Managers to ensure local relevance.
• Partner with Regional Commercial and Brand teams to align launch plans and priorities with business targets while protecting brand integrity.
• Occasional travel is required across EMEA and other markets.

Qualifications

• At least 5 years of equivalent work experience in Communications or PR; beauty and regional experience are a plus.
• At least 2 years of management experience.
• Demonstrated people leadership and program management excellence.
• Detail-oriented, able to thrive in a fast-paced environment, and a creative thinker.
• Strong grasp of cultural trends across EMEA and a data-driven approach.
• Excellent written and verbal communication skills, with strong planning, prioritization, and stakeholder management capabilities.
• Highly collaborative, cooperative, and creative team player.
• Fluency in English.

Skills

Experience

At least 5 years of equivalent work experience in Communications or PR, with at least 2 years of management experience.

Culture

DECIEM fosters a bold, science-led culture where transparency, curiosity, and creative disruption shape the way teams work and grow. As an employer, it encourages people to challenge beauty conventions, collaborate across disciplines, and bring authenticity, inclusivity, and purpose to every innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.