Damiani Area Sales Manager

Role & Responsibilities

• Develop and execute the wholesale strategy for Damiani and Baume & Mercier in Mexico.
• Manage and develop existing wholesale partners and key accounts; build strong relationships with commercial directors and purchasing teams.
• Set and achieve annual sales and sell-out objectives by account and brand.
• Identify and develop new strategic accounts, distribution opportunities and business prospects.
• Develop visibility and trade marketing initiatives within approved guidelines.
• Conduct regular business reviews and prepare action plans to improve sales, sell-out and profitability.
• Ensure the quality and consistency of the distribution network align with each brand’s positioning.
• Manage a selected portfolio of strategic wholesale accounts in South America, develop existing relationships and identify new business opportunities.
• Monitor sales, sell-out, stock, visual merchandising, trade marketing activities and overall account performance across South American accounts.
• Travel regularly to priority markets and extensively across Mexico and selected South American markets, according to business needs.
• Deliver agreed sales, sell-out and profitability targets; monitor sales performance, stock levels, product mix and inventory rotation.
• Work with Supply Chain and Customer Service to optimize product availability and replenishment.
• Identify market trends, competitors and new business opportunities.
• Prepare sales forecasts, budgets and regular commercial reports; provide the Regional Commercial Manager with accurate market intelligence and recommendations.
• Ensure the correct positioning and representation of Damiani and Baume & Mercier across the wholesale network.
• Coordinate with Marketing, PR and Visual Merchandising teams on local activations, launches and events.
• Support product and brand training for wholesale partners and their sales teams.
• Ensure compliance with brand, pricing, merchandising and visual standards.
• Manage the territory with a high level of day-to-day autonomy while remaining accountable for commercial performance, business development, forecasting and execution.
• Collaborate with the Regional Commercial Manager and headquarters teams in Switzerland and Italy, including Marketing & Communication, Visual Merchandising, Supply Chain & Logistics, Customer Service / After-Sales, Finance and Legal.

Qualifications

• At least 4 years of experience in luxury, preferably jewellery and/or watchmaking.
• Track record in wholesale and key account management.
• Experience with luxury brands, retailers and/or distributors.
• Proven ability to develop new business and achieve commercial targets.
• Strong relationship-management and communication skills.
• Entrepreneurial, autonomous and highly commercially driven.
• Willingness to travel extensively throughout Mexico and selected South American markets.
• Native or fluent Spanish; fluent English is essential; French and/or Italian is an advantage.

Skills

Experience

At least 4 years in luxury, preferably jewellery and/or watchmaking; experience in wholesale and key account management, and with luxury brands, retailers and/or distributors.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.