- Address
- 7051 S. Desert Blvd, SUITE C398, El Paso, TX 79835 View map
- Employment
- Temporary
- Seniority
- Entry-Level
- Compensation
- $15–19.25/hour
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an American luxury fashion house known for finely crafted leather goods, accessories and ready-to-wear. Operating globally through direct retail and wholesale channels, Coach is part of the Tapestry, Inc. group and emphasizes artisanal craftsmanship, contemporary design and elevated client service across its stores.
The Sales Associate serves as a front-line brand ambassador for Coach, delivering personalized shopping experiences while meeting individual and store sales targets. This role combines luxury retail service, omnichannel selling, and team collaboration to drive brand loyalty and revenue through product expertise, client relationship building, and operational excellence.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored recommendations based on customer needs
- Utilize mobile POS systems, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans to meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Maintain high energy on the sales floor, manage multiple customers simultaneously, and adapt selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service standards
- Keep sales floor and stockroom clean, organized, and fully stocked in compliance with retail policies and asset protection procedures
- Process transactions efficiently including purchases, returns, exchanges, and online order pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates across functional areas as required to meet operational objectives
- Foster a collaborative, trust-based team environment and encourage peer performance
- Participate in brand initiatives, training programs, and diversity and inclusion activities
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor in a fast-paced retail setting
Qualifications
- 1+ years of sales experience, preferably in luxury retail with knowledge of fashion trends and competitors
- Proficiency with POS systems, basic computer skills (iPad, laptop, mobile POS), walkie-talkie operation, and ability to read price and release sheets
- Ability to work at a fast pace and lift 25 lbs regularly (up to 50 lbs occasionally); capability to climb, bend, kneel, and navigate sales floor and stockroom environments
- Strong English language proficiency
- Experience with live-stream shopping, video demonstrations, social media platforms, clienteling, and customer data acquisition (preferred)
- Luxury retail background and social media proficiency (preferred)
Skills
Experience
1+ years of sales experience, preferably in luxury retail with demonstrated knowledge of fashion trends and competitive positioning
Education
Not specified; a combination of education and relevant sales experience will be considered
Compensation
The base compensation for this position ranges from USD 15 to USD 19.25 per hour.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, tuition assistance
Culture
Coach promotes a client-centric, design-driven retail environment where craftsmanship and contemporary style are celebrated. The workplace is fast-paced and collaborative, offering frontline staff opportunities to develop retail skills and deepen product expertise within the Tapestry group.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Retail Associate», «Client Advisor», «Style Consultant», «Brand Ambassador», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.