Coach Store Manager
- Location
- LivermoreCaliforniaUSA
- Employment
- Full-Time
- Seniority
- Manager
- Compensation
- $70,000–114,000/year
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Jun 24, 2026
About Coach
Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.
Coach Store Manager in Livermore, CA. Lead retail operations, sales, and team performance at San Francisco Premium Outlets. $70K–$114K annually.
Role & Responsibilities
- Lead store performance by driving sales, profitability, and productivity across all channels
- Execute strategic business plans while adapting to evolving customer needs and local market trends
- Champion a service-first culture through personalized clienteling and exceptional customer experiences
- Resolve customer concerns with empathy, urgency, and professionalism
- Inspire, coach, and develop a diverse, high-performing team that thrives on collaboration and results
- Set clear goals, provide meaningful feedback, and celebrate individual and team achievements
- Recruit, onboard, and retain top talent aligned with Coach brand values
- Oversee daily operations including inventory management, payroll, and loss prevention
- Ensure visual merchandising and store presentation meet brand standards and inspire customers
- Optimize staffing and scheduling to meet business demands and deliver seamless service
- Foster a welcoming, inclusive environment where every team member feels valued and empowered
- Communicate effectively with team members, peers, and corporate partners to align on goals and initiatives
- Serve as a brand ambassador representing Coach in-store and throughout the community
Qualifications
- 1–6 years of leadership experience in retail or service industries (luxury or fashion background preferred)
- Demonstrated passion for leading people and building strong, motivated teams
- Deep commitment to delivering best-in-class customer experiences aligned with Coach's heritage and values
- Strong business acumen with focus on results and operational excellence
- Exceptional communication and interpersonal skills that foster trust and clarity
- Proficiency in Microsoft Office and retail management systems (labor management, inventory, and sales reporting tools)
- Knowledge of fashion trends and competitive market landscape with curiosity for digital engagement and social media
- Proven ability to build strong vendor and community relationships
- Ability to work flexibly in a fast-paced environment including nights, weekends, peak seasons, and public holidays
- Ability to lift at least 25 lbs regularly (up to 50 lbs occasionally); ability to climb, bend, kneel, and maneuver sales floor and stockroom
Skills
Experience
1–6 years of leadership experience in retail or service industries; a combination of education and experience will be considered. Luxury or fashion background is a plus.
Education
A combination of education and experience will be considered; specific educational credentials not mandated.
Workplace
This position is based in Livermore, California, USA, within easy reach of San Francisco.
Compensation
The base compensation for this position ranges from USD 70,000 to USD 114,000 per annum.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, tuition assistance
Culture
Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Store Director», «Retail Store Manager», «General Manager - Retail», «Store Operations Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.