Coach Senior Sales Associate

About Coach

Coach is an American luxury fashion house renowned for its leather goods and accessible modern-luxury aesthetic. Operating globally, Coach is part of the Tapestry portfolio of brands and emphasizes craftsmanship, contemporary design, and inclusive brand storytelling. As an employer, Coach positions itself as consumer-centric and career-oriented, offering internal mobility and structured learning programmes within a broader corporate framework.

Role & Responsibilities

• Drive personal and store sales performance by consistently meeting or exceeding individual sales and productivity targets.
• Act as a visible brand ambassador on the sales floor, embodying Coach selling skills and Coach Service training.
• Model and apply company sales methodologies including omnichannel selling and virtual/remote customer engagement.
• Maintain high energy and service standards while managing multiple customer interactions simultaneously.
• Anticipate customer needs and deliver the Coach Experience, ensuring repeat purchase and loyalty.
• Capture customer data and actively enrol clients into brand marketing and clienteling communications.
• Support team performance by participating as an engaged team member and fostering an inclusive culture.
• Participate in social selling initiatives and live stream shopping activities, creating short-form product content when required.
• Champion company initiatives, support management decisions, and act with professional ethics at all times.

Qualifications

• Previous supervisory or management experience in a luxury retail environment preferred; a combination of education and relevant experience will be considered.
• Current knowledge of fashion trends and competitor activity within the marketplace.
• Proven competence operating POS systems and mobile POS devices; basic computer proficiency (iPad/laptop).
• Clear oral and written communication skills and the ability to engage customers effectively.
• Physical ability to perform moderate stockroom lifting and mobility around the sales floor; comfortable with store climbing requirements.
• Ability to work a flexible schedule including nights, weekends and public holidays.
• Familiarity with social media trends and willingness to participate in social selling and live-stream formats.
• Strong English language proficiency (required for EU roles).

Skills

Experience

Previous experience in luxury or premium retail sales is required; supervisory or management experience is preferred. Demonstrated success with POS operations, omnichannel customer interaction, clienteling and meeting measurable sales targets is expected. Experience producing short-form social content or participating in live-stream selling is advantageous.

Education

High school diploma or equivalent; retail- or fashion-related vocational qualifications desirable. A combination of education and substantial relevant experience will be considered.

Workplace

Benefits

Internal mobility and career progression; learning & development through the Ambassador Programme; 1 paid volunteering day per year and opportunities to participate in global projects; employee resource groups and regional inclusion councils; attractive employee discount; compelling incentive programme; regular social events.

Culture

Coach promotes an inclusive, consumer-focused culture grounded in creativity and collaboration. As part of Tapestry, the brand emphasises diversity, internal mobility and structured development while encouraging bold, customer-centric behaviour on the sales floor.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.