Coach Senior Sales Associate

About Coach

Coach is a global American leather‑goods and fashion house within the Tapestry portfolio. Renowned for contemporary luxury accessories and ready‑to‑wear, the brand combines New York heritage with modern design. As part of Tapestry, Coach offers international mobility and development opportunities across a family of consumer‑luxury brands.

Role & Responsibilities

• Deliver the Coach Experience by consistently achieving individual sales, productivity and service targets across in‑store and omni‑channel channels.
• Model Coach selling behaviours and service standards including virtual selling, social selling and clienteling to convert and retain high‑value customers.
• Manage multiple customer interactions simultaneously while anticipating needs, demonstrating product features and closing sales.
• Act as a visible brand ambassador on the sales floor, maintaining high energy and professional presentation at all times.
• Drive customer data acquisition and enrolment into brand marketing and clienteling programmes to support repeat purchase and loyalty.
• Support and participate in team selling, champion store initiatives and contribute to a collaborative, inclusive team culture.
• Assist with live stream shopping and short‑form social video content, introducing products and demonstrating benefits on camera when required.
• Follow store operational procedures including POS transactions, stock handling, price/release sheet reading and use of store communications (walkie‑talkie).

Qualifications

• Previous retail experience in a luxury or premium brand environment; previous management experience preferred.
• Current knowledge of fashion trends and competitive landscape relevant to Coach product categories.
• Proven ability to meet sales targets and work to performance KPIs in a fast‑paced retail environment.
• Strong verbal and written communication skills; ability to engage customers and work effectively with colleagues.
• Flexibility to work retail hours including nights, weekends, peak seasons and public holidays.
• Comfortable with moderate physical requirements including stockroom lifting and store climbing.
• Enthusiasm for social selling and digital retail formats; willingness to learn live stream selling techniques.

Skills

Experience

Demonstrable retail sales experience within a luxury or premium environment. Prior experience meeting individual sales targets and supporting team performance; supervisory or management experience is advantageous but not mandatory.

Education

No formal degree required; a combination of relevant education and retail experience will be considered.

Workplace

Benefits

Internal mobility and career progression; 1 paid volunteering day per year; learning & development via Ambassador Programme; regular social events; employee resource groups and regional inclusion councils; attractive employee discount; incentive programme.

Culture

Coach emphasizes an inclusive, diverse and creative workplace rooted in New York heritage and modern design. Employees are encouraged to be courageous and customer‑centric, with internal mobility and structured development programmes supporting career progression.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.