Coach Sales Associate
Coach is hiring a Sales Associate in Weifang, China. Deliver luxury retail service, drive omni-channel sales and support store operations.
Overview
Coach is an American luxury fashion house known for leather goods and accessories, founded in New York and positioned within the Tapestry portfolio. The brand emphasizes craft, design-led product and has a global retail footprint; as part of Tapestry it benefits from shared resources and a focus on inclusive, brand-driven growth.
Role & Responsibilities
- Act as a front-line ambassador of the Coach brand, adhering to the Coach Guide to Style and Service standards.
- Deliver an elevated, personalised shopping experience through styling, product expertise and tailored recommendations.
- Drive revenue through cross-selling, upselling and disciplined pursuit of individual and store KPIs.
- Leverage mobile POS, clienteling tools and social selling (including short‑form video) to capture client data and stimulate repeat purchases.
- Execute daily store operations: process transactions (purchases, returns, exchanges, online pickups), cash wrap duties and basic POS administration.
- Support inventory cycles: receive shipments, process inventory, replenish stock and maintain product flow between salesfloor and stockroom.
- Maintain high standards of visual merchandising, housekeeping of salesfloor and stockroom, and compliance with asset-protection policies.
- Collaborate with colleagues, participate in training and brand initiatives, and adapt behaviour based on feedback to foster a trust-based team environment.
- Work a flexible schedule to cover nights, weekends, peak periods and public holidays as required by business needs.
Qualifications
- Minimum 1 year of sales experience; luxury retail experience preferred. Combination of education and experience will be considered.
- Proven ability to meet sales targets and execute personal sales plans.
- Familiarity with POS systems and mobile devices (e.g., iPad/Mobile POS); basic computer proficiency.
- Experience with clienteling, social selling or live‑stream/video demonstrations is preferred.
- Physically able to perform retail duties: regularly lift ~25 lb, occasionally up to 50 lb; climb, bend, kneel and manoeuvre in a busy store environment.
- Strong English language proficiency.
Skills
Experience
At least one year of customer-facing sales experience, preferably within luxury or fashion retail; demonstrable success meeting sales targets and using clienteling/social commerce to drive repeat business.
Education
No specific degree required; a combination of relevant education and practical retail experience will be considered.
Workplace
This position is based in Weifang, Shandong, China, within easy reach of Qingdao. Cerulean lists 3 open roles in Weifang, including 2 posted recently. The broader Shandong area accounts for 40 active listings on Cerulean, 3 of which are new. In China as a whole, Cerulean currently features 1.797 open positions, with 45 posted this week.
Culture
Coach projects a design-driven, craft-focused culture that values inclusivity and customer-centric service. As part of the Tapestry group, it encourages collaboration, continuous learning and digital-forward retail practices while maintaining a luxury service standard.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.