Coach Sales Associate

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Role & Responsibilities

• Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards and maintaining professional appearance and demeanor
• Build lasting client relationships through personalized styling, product expertise, fashion advice, and follow-up engagement
• Drive sales through strategic cross-selling, upselling, and tailored product recommendations based on client needs
• Utilize mobile POS systems, clienteling tools, and social selling platforms (including short-form video) to capture customer data and encourage repeat purchases
• Develop and execute personal sales plans; meet or exceed individual and team key performance indicators (KPIs)
• Source new customers and maintain proactive follow-up to close sales and build client loyalty
• Maintain high energy on the sales floor, manage multiple customers simultaneously, and adapt selling techniques to evolving business needs
• Execute daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service excellence
• Ensure sales floor and stockroom are clean, organized, and fully stocked in compliance with retail policies, POS procedures, and asset protection guidelines
• Process transactions efficiently, including purchases, returns, exchanges, and online order pickups
• Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
• Collaborate with teammates across functional areas to support store success
• Foster a collaborative, trust-based environment and encourage team performance through positive engagement
• Participate in brand initiatives, training programs, and diversity and inclusion activities
• Demonstrate flexibility, maintain composure under pressure, and welcome constructive feedback

Qualifications

• Minimum 1+ years of sales experience, preferably in luxury retail, with demonstrated knowledge of fashion trends and competitive landscape
• Proficiency with POS systems and basic computer skills (iPad, laptop, mobile POS); comfort with walkie-talkie use and ability to read price and release sheets
• Strong English language proficiency, both written and verbal
• Ability to work flexibly in a fast-paced retail environment, including nights, weekends, peak seasons, and high-traffic retail days
• Physical capability to lift at least 25 lbs regularly (up to 50 lbs occasionally), climb, bend, kneel, and maneuver throughout sales floor and stockroom
• Preferred: Luxury retail background, social media proficiency, experience with livestream shopping or video demonstrations, clienteling expertise, and data acquisition skills

Skills

Experience

Minimum 1+ years of sales experience, preferably in luxury retail. Candidates with a combination of relevant education and varied retail or customer service experience will be considered. Familiarity with omni-channel retail environments, social selling platforms, and digital-first customer engagement is advantageous.

Education

High school diploma or equivalent preferred. A combination of professional retail experience and educational background will be considered equally in evaluation.

Workplace

Compensation

The base compensation for this position ranges from CAD 17.60 to CAD 22 per hour.

Benefits

Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, tuition assistance

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.