Coach Sales Associate
- Location
- Employment
- Part-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 28, 2026
About Coach
Coach is an American luxury fashion house renowned for leather goods, handbags and accessories, with a contemporary approach to design and craftsmanship. The brand sits within Tapestry’s portfolio of global maisons and benefits from the parent company’s emphasis on inclusion, internal mobility and cross‑brand development.
Coach — Sales Associate (part‑time, temporary) in Vila do Conde, Portugal. Front‑line luxury retail role at the Coach Vila do Conde Outlet.
Role & Responsibilities
- Act as the front‑line ambassador for Coach, delivering elevated, personalized customer experiences in line with the Coach Guide to Style and Service.
- Build and maintain lasting client relationships through styling, product expertise and targeted follow‑up to drive loyalty and repeat business.
- Achieve individual and store sales targets through cross‑selling, upselling and execution of personal sales plans.
- Use mobile POS, clienteling tools and social selling channels (including short‑form video) to capture customer data and convert leads.
- Perform daily store operations: process transactions (sales, returns, exchanges, online pickups), manage inventory reception and replenishment, and maintain visual merchandising standards.
- Maintain a high‑energy sales floor, manage multiple customers simultaneously and adapt selling techniques to business needs.
- Support loss prevention and asset‑protection procedures; keep sales floor and stockroom organized and compliant with retail policies.
- Participate in brand initiatives, trainings and inclusion activities; assist colleagues across functional areas as required.
Qualifications
- 1+ year of sales experience; luxury retail experience strongly preferred.
- Proven proficiency with POS systems and mobile POS workflows (iPad/laptop).
- Strong English language proficiency required for customer interactions and internal communication.
- Social‑media savvy with experience in social selling, live‑stream shopping or product video demonstrations (preferred).
- Ability to work a flexible schedule including nights, weekends, peak seasons and public holidays.
Skills
Experience
Minimum one year of sales experience; prior experience in luxury or fashion retail and familiarity with omni‑channel selling and clienteling is preferred.
Education
No formal degree required; a combination of education and relevant retail experience will be considered.
Workplace
This position is based in Vila do Conde, Porto, Portugal, within easy reach of Porto.
Benefits
Internal mobility and career progression; 1 paid volunteering day per year; learning & development via Ambassador Programme; regular social events; equity, inclusion & diversity initiatives; employee discount; incentive programme.
Culture
Coach combines New York heritage with contemporary design and emphasizes craftsmanship and durable products. As part of Tapestry, the workplace culture prioritizes diversity, inclusion and internal mobility, offering structured learning and opportunities for cross‑brand career development.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Sales Associate», «Style Advisor», «Boutique Sales Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.