Coach Sales Associate

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Role & Responsibilities

• Represent Coach brand values and service standards, embodying the Coach Guide to Style and Service
• Build lasting client relationships through personalized styling recommendations and product expertise
• Drive sales through strategic cross-selling, upselling, and tailored consultative techniques
• Utilize mobile POS systems, clienteling tools, and social selling platforms to capture customer data and encourage repeat business
• Develop and execute personal sales plans; consistently meet or exceed individual and team KPIs
• Source new customers, maintain client communications, and follow up to close sales
• Maintain high floor presence, manage multiple customer interactions, and adapt selling approach based on business demands
• Execute daily operational tasks including cash transactions, inventory processing, replenishment, and visual merchandising
• Maintain clean, organized sales floor and stockroom; adhere to retail policies, POS procedures, and asset protection protocols
• Process transactions efficiently including purchases, returns, exchanges, and online order pickups
• Support inventory cycles including receiving shipments, merchandise stocking, and product movement
• Collaborate with team members across functional areas to ensure smooth store operations
• Foster a collaborative, inclusive team environment and encourage peer performance
• Participate in brand initiatives, professional development programs, and diversity and inclusion activities
• Receive feedback constructively, adapt behaviors as needed, and maintain composure in high-pressure situations

Qualifications

• Minimum 1 year of sales experience, preferably in luxury retail, with demonstrated knowledge of fashion trends and competitive landscape
• Proficiency with point-of-sale systems and basic computer skills (iPad, laptop, mobile POS)
• Strong English language proficiency
• Ability to thrive in a fast-paced retail environment and manage multiple priorities
• Walkie-talkie operation and ability to read and interpret price and release documentation
• Luxury retail background with social media proficiency (preferred)
• Experience with live-stream shopping, video demonstrations, or digital content creation (preferred)
• Clienteling experience and data acquisition skills (preferred)

Skills

Experience

Minimum 1 year of sales experience in retail, with preference given to candidates with luxury retail background. Combination of education and relevant retail experience will be considered. Demonstrated success in customer-facing roles and ability to consistently achieve sales targets preferred.

Education

No formal education requirement specified; secondary education or equivalent assumed as standard entry level. Relevant retail or fashion certifications are a plus but not required.

Workplace

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.