Coach Sales Associate

Employment
Full-Time
Seniority
Junior
Posted
Apr 1, 2026

About Coach

Coach is a global luxury accessories and lifestyle brand within the Tapestry portfolio. Renowned for refined leather goods and contemporary American design, Coach combines heritage craftsmanship with modern, omni‑channel retailing. As part of Tapestry, the brand emphasizes creativity, inclusivity and professional development across its global store network.

Coach Sales Associate — Coach seeks a Sales Associate at Shenzhen MixC Mall to deliver luxury client service and drive omni‑channel sales in Shenzhen.

Role & Responsibilities

  • Act as an on‑floor ambassador for the brand, delivering elevated, personalized service in accordance with Coach style and service standards.
  • Build and nurture lasting client relationships through expert product knowledge, personalized styling and proactive follow‑up.
  • Drive individual and store sales by cross‑selling, upselling and executing personal sales plans to meet or exceed KPIs.
  • Leverage mobile POS, clienteling tools and social selling (including short‑form video) to capture customer data and stimulate repeat purchases.
  • Execute daily store operations: process transactions (purchases, returns, exchanges, online pickups), manage cash wrap, and support visual merchandising.
  • Support inventory activities: receive shipments, process inventory, replenish floor stock and maintain an organized stockroom.
  • Maintain high energy on the sales floor, manage multiple customers simultaneously, and adapt selling techniques to business needs.
  • Foster a collaborative team environment, participate in brand trainings and inclusion initiatives, and respond constructively to feedback.

Qualifications

  • Minimum of 1 year of sales experience; luxury retail experience preferred. A combination of education and experience will be considered.
  • Proven competence with POS operation and basic computer tools (iPad/laptop, Mobile POS); experience using walkie‑talkies and reading price/release sheets.
  • Ability to work a flexible schedule including evenings, weekends, peak seasons and public holidays.
  • Physically able to lift up to 25 lb regularly (up to 50 lb occasionally), climb, bend, kneel and move within the sales floor and stockroom.
  • Strong English language proficiency.
  • Social‑media savvy with experience in live‑stream shopping or video demonstrations and clienteling/data acquisition skills (preferred).

Skills

Mobile POS iPad clienteling tools social selling short‑form video walkie‑talkie visual merchandising inventory processing cash handling live‑stream shopping basic computer proficiency

Experience

Minimum one year of sales experience; prior luxury or premium retail experience preferred. Demonstrated track record meeting sales targets and executing clienteling activities.

Education

High school diploma or equivalent; vocational or retail/fashion related training is advantageous.

Workplace

The successful candidate will be located in Shenzhen, Guangdong, China.

Culture

Coach offers a creative, customer‑centric retail environment within the larger Tapestry group, where heritage craftsmanship meets contemporary retail practices. The brand emphasizes inclusivity, ongoing training and cross‑functional collaboration to support employee growth and brand stewardship.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Sales Advisor», «Luxury Sales Associate», «Client Relations Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Coach

Coach Sales Associate

Shenzhen, China

Continue to the application.