- Employment
- Part-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an American luxury house specialising in leather goods, handbags and accessories, and is part of the Tapestry group. The brand is known for modern craftsmanship and a customer-centric retail network spanning flagship stores and concessions worldwide.
Coach seeks a Sales Associate to serve as the front-line brand ambassador in a luxury retail environment. The successful candidate will deliver personalized shopping experiences, meet individual and store sales targets, and drive brand loyalty through expert product knowledge and omni-channel selling techniques. This part-time position combines luxury-retail service, clienteling, and daily store operations to generate revenue and foster lasting customer relationships.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Maintain high energy on the sales floor while managing multiple customers and adapting selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising
- Keep sales floor and stockroom clean, organized, and stocked while following retail policies and asset protection procedures
- Process transactions efficiently including purchases, returns, exchanges, and online order pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates in functional areas as needed and foster a collaborative, trust-based environment
- Participate in brand initiatives, training programs, and inclusion activities
- Welcome feedback and maintain a calm, professional demeanor
Qualifications
- 1+ years of sales experience (luxury retail preferred)
- Knowledge of fashion trends and competitor landscape
- Experience with POS systems and basic computer proficiency (iPad, laptop, Mobile POS)
- Ability to work at a fast pace and lift 25 lbs regularly (up to 50 lbs occasionally)
- Strong English language proficiency
- Ability to work flexible schedules including nights, weekends, peak seasons, and public holidays
Skills
Experience
1+ years of sales experience in a retail environment, with luxury retail background preferred. Candidates should demonstrate knowledge of fashion trends, competitor intelligence, and experience with digital tools such as mobile POS and live-stream shopping platforms. Prior clienteling and data acquisition experience is advantageous.
Education
No specific educational qualification stated; a combination of education and retail experience will be considered.
Culture
Coach fosters a client‑centred, design‑driven retail culture rooted in craftsmanship and contemporary luxury. The workplace emphasizes personal development, collaborative teamwork and high standards of customer service, aligned with the wider Tapestry group's retail ethos.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Retail Associate», «Client Advisor», «Style Advisor», «Fashion Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.