- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is a design-driven American luxury house renowned for its leather goods, handbags and accessories. As part of the Tapestry portfolio, Coach combines contemporary American style with an emphasis on craftsmanship and retail excellence across a global boutique network.
Coach seeks a Sales Associate to serve as a front-line brand ambassador at its Taoyuan outlet location. The role combines luxury retail service, omni-channel selling, and team collaboration to deliver personalized shopping experiences, build client relationships, and drive sales through cross-selling and tailored product recommendations. The successful candidate will utilize mobile POS and clienteling tools to capture customer data, manage daily store operations, and meet individual and team sales KPIs in a fast-paced retail environment.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms to capture data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Manage multiple customers simultaneously and adapt selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising
- Maintain clean, organized, and well-stocked sales floor and stockroom while following retail policies and asset protection procedures
- Process transactions efficiently, including purchases, returns, exchanges, and online pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates across functional areas as required
- Foster a collaborative, trust-based team environment and encourage peer performance
- Participate in brand initiatives, training programs, and inclusion activities
- Welcome feedback and maintain a calm, professional demeanor in all situations
Qualifications
- Minimum 1+ years of sales experience, preferably in luxury retail
- Knowledge of fashion trends and competitive landscape
- Proficiency with POS systems, basic computer skills (iPad, laptop, mobile POS), and walkie-talkie operation
- Ability to read price sheets and release information
- Strong English language proficiency
- Physical ability to work at a fast pace, lift 25 lb regularly (up to 50 lb occasionally), climb, bend, kneel, and maneuver sales floor and stockroom
Skills
Experience
Minimum 1+ years of sales experience, preferably in a luxury retail environment. A combination of relevant education and practical experience will be considered. Preferred qualifications include luxury retail background, social media savvy, experience with live-stream shopping or video product demonstrations, and demonstrated clienteling and customer data acquisition skills.
Education
No specific formal education requirement stated. A combination of education and sales experience will be considered.
Workplace
This position is based in Taoyuan, Taoyuan, Taiwan, within easy reach of Taipei.
Explore jobs in Taiwan.
Culture
Coach cultivates a collaborative, design‑led retail culture that values craftsmanship, client service and continuous development. As part of Tapestry, the brand invests in training and internal mobility across a diverse global network of boutiques and corporate teams.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Client Advisor», «Retail Associate», «Style Advisor», «Sales Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.