Coach Sales Associate
- Employment
- Part-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 21, 2026
About Coach
Coach is a global fashion house known for luxury leather goods and contemporary accessories, operating as a member of the Tapestry portfolio. The brand blends heritage American design with modern sensibilities and places emphasis on crafted products, omnichannel retailing, and inclusive brand storytelling within a multi-brand group.
Coach Sales Associate in Nantong, China — part-time role at Coach Nantong Mixc delivering luxury service, omni-channel sales and social selling.
Role & Responsibilities
- Act as the front-line ambassador of the Coach brand, consistently delivering elevated, personalized service in line with Coach Guide to Style and Service standards.
- Build and nurture lasting client relationships through styling advice, product expertise and proactive follow-up to drive repeat business.
- Achieve individual and team sales targets through cross-selling, upselling and execution of personal sales plans and KPIs.
- Utilize mobile POS, clienteling tools and social selling platforms (including short-form video and live-stream shopping) to capture customer data and convert engagements into sales.
- Manage daily store operations including cash wrap, inventory processing, replenishment, visual merchandising and efficient transaction processing (purchases, returns, exchanges, online pickups).
- Maintain a high-energy sales floor: multitask across customer interactions, adapt selling techniques to business needs and support colleagues across functional areas.
- Support inventory cycles—receive shipments, stock shelves and assist with product movement while following POS and asset-protection procedures.
- Participate in brand initiatives, training programmes and inclusion activities; welcome feedback and maintain a calm, professional demeanour.
Qualifications
- Minimum of 1+ year of sales experience; luxury retail experience preferred.
- Proven capability operating POS systems and mobile POS; basic computer proficiency (iPad/laptop).
- Strong English language proficiency.
- Ability to perform in a fast-paced, high-traffic retail environment and work a flexible schedule (including nights, weekends and public holidays).
- Social media savvy with experience in live-stream shopping or video demos, clienteling and data acquisition preferred.
Skills
Experience
Minimum of 1+ year in sales, preferably within luxury retail or fashion; demonstrated experience with omni-channel selling and social/live-stream commerce is an advantage.
Education
High school diploma or equivalent; combination of relevant education and retail experience will be considered.
Workplace
This position is based in Nantong, Jiangsu, China, within easy reach of Shanghai.
Culture
Coach fosters an inclusive, collaborative retail culture that balances heritage craftsmanship with contemporary retail innovation. As part of the Tapestry family, the brand emphasises professional development, diversity and omnichannel excellence across its stores.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Sales Associate», «Style Advisor», «Brand Ambassador», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.