Coach Sales Associate

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Location
MacauMacauChina
Employment
Seasonal
Seniority
Entry-Level
Department
Retail & Boutique Operations
Industry
Fashion, Apparel & Leather Goods
Posted
Jul 27, 2026

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Coach Sales Associate position in Macau — luxury retail role with flexible, seasonal hours. Join Tapestry's iconic fashion brand as a brand ambassador.

Role & Responsibilities

  • Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
  • Build lasting client relationships through personalized styling, product expertise, and fashion advice
  • Drive sales through cross-selling, upselling, and tailored product recommendations
  • Utilize mobile POS, clienteling tools, and social selling platforms including short-form video content to capture customer data and encourage repeat purchases
  • Develop and execute personal sales plans; meet or exceed individual and team KPIs
  • Source new customers, maintain relationships, and follow up to close sales
  • Maintain high energy on the sales floor, manage multiple customers, and adapt selling techniques to meet business needs
  • Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service standards
  • Keep the sales floor and stockroom clean, organized, and stocked; adhere to retail policies, POS procedures, and asset protection protocols
  • Process transactions efficiently including purchases, returns, exchanges, and online order pickups
  • Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
  • Assist teammates across functional areas as required
  • Foster a collaborative, trust-based team environment and encourage peer performance
  • Participate in brand initiatives, training programs, and inclusion activities
  • Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor in all circumstances

Qualifications

  • 1 or more years of sales experience, with luxury retail background preferred
  • Demonstrated knowledge of fashion trends and competitive landscape
  • Proficiency with POS systems, mobile POS platforms, basic computer skills (iPad, laptop), walkie-talkie operation, and ability to read price and release sheets
  • Strong English language proficiency
  • Experience with live-stream shopping, video demonstrations, and social media engagement (preferred)
  • Clienteling and data acquisition skills (preferred)
  • Ability to work flexibly in a fast-paced retail environment

Skills

POS operation Mobile POS platforms Clienteling tools Social selling platforms Short-form video content creation iPad and laptop proficiency Cash handling Inventory management Customer relationship management Fashion styling and trend knowledge

Experience

1 or more years of sales experience is required, with luxury retail background strongly preferred. Knowledge of fashion trends and competitive products is essential.

Education

No formal education requirement specified; a combination of relevant sales experience and fashion industry knowledge will be considered in place of formal credentials.

Workplace

This position is based in Macau, Macau, China.

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Associate», «Brand Ambassador», «Style Advisor», «Customer Service Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.