Coach Sales Associate
- Location
- IlsanGyeonggi-doSouth Korea
- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Aug 14, 2026
About Coach
Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.
Coach Sales Associate in Ilsan, South Korea. Full-time luxury retail role focusing on personalized customer service, omni-channel selling, and brand representation.
Role & Responsibilities
- Represent Coach brand values and adhere to the Coach Guide to Style and Service standards
- Build and maintain lasting client relationships through personalized styling, product expertise, and fashion consultation
- Drive sales through strategic cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS systems, clienteling platforms, and social selling tools to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans to meet or exceed individual and team KPIs
- Source and engage new customers, manage follow-up communications, and close sales opportunities
- Maintain high energy and customer focus on the sales floor while managing multiple concurrent transactions
- Execute daily operational tasks including cash wrap management, inventory processing, stock replenishment, and visual merchandising
- Maintain sales floor and stockroom cleanliness, organization, and product stock levels while adhering to asset protection procedures
- Process transactions efficiently including purchases, returns, exchanges, and online order pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Foster a collaborative, trust-based team environment and support teammate performance across functional areas
- Participate in brand initiatives, training programs, and inclusion activities
Qualifications
- Minimum 1+ years of retail sales experience; luxury retail background preferred
- Proficiency with POS systems and basic computer competency (iPad, laptop, Mobile POS applications)
- Strong English language proficiency
- Knowledge of current fashion trends and competitive landscape
- Experience with walkie-talkie communication systems and ability to interpret price and release sheets
- Ability to thrive in a fast-paced retail environment
- Experience with social media platforms, live-stream shopping, or video product demonstrations (preferred)
- Clienteling and customer data acquisition skills (preferred)
Skills
Experience
1+ years of sales experience in a retail environment, with luxury retail background preferred. The candidate should demonstrate knowledge of fashion trends, competitive retail landscape, and the ability to cultivate client relationships in a fast-paced selling environment.
Education
No specific formal educational requirement; combination of relevant work experience and demonstrated retail competency acceptable.
Workplace
This position is based in Ilsan, Gyeonggi-do, South Korea, within easy reach of Seoul.
Culture
Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Associate», «Style Advisor», «Sales Advisor», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.