- Address
- 7051 S. Desert Blvd, SUITE C398, El Paso, TX 79835 View map
- Employment
- Part-Time
- Seniority
- Entry-Level
- Compensation
- $15–19.25/hour
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an American luxury fashion house known for modern leather goods, handbags and accessories. The brand operates globally through flagship stores, wholesale and e-commerce channels and is part of the Tapestry group. As an employer, Coach emphasizes craftsmanship, contemporary design and elevated client service within a commercially driven retail organisation.
The Sales Associate is the front-line ambassador of the Coach brand, delivering an elevated and personalized shopping experience while meeting personal and store sales goals. This role combines luxury-retail service, omni-channel selling, and team collaboration to drive brand loyalty and revenue through exceptional product expertise, client relationship-building, and operational excellence.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms (including short-form video) to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Maintain high energy on the sales floor, manage multiple customers simultaneously, and adapt selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service standards
- Keep the sales floor and stockroom clean, organized, and stocked; follow retail policies, POS procedures, and asset protection protocols
- Process transactions efficiently, including purchases, returns, exchanges, and online order pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates across functional areas as required
- Foster a collaborative, trust-based environment and encourage team performance
- Participate in brand initiatives, training programs, and inclusion activities
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor in a fast-paced environment
Qualifications
- Minimum 1+ years of sales experience, preferably in luxury retail
- Strong knowledge of fashion trends and competitive landscape
- Proficiency with POS systems, basic computer skills (iPad/laptop, Mobile POS), walkie-talkie operation, and ability to read price and release sheets
- Ability to work at a fast pace and lift 25 lbs regularly (up to 50 lbs occasionally); able to climb, bend, kneel, and maneuver sales floor and stockroom
- Strong English language proficiency
- Luxury retail background, social media expertise, experience with live-stream shopping or video demonstrations (preferred)
- Clienteling and customer data acquisition skills (preferred)
Skills
Experience
1+ years of sales experience, preferably in a luxury retail environment. A combination of relevant education and sales experience will be considered. Knowledge of fashion trends, competitor offerings, and POS systems is essential.
Education
High school diploma or equivalent preferred; no formal education requirement specified. Training and development will be provided on brand standards, product knowledge, and systems.
Compensation
The base compensation for this position ranges from USD 15 to USD 19.25 per hour.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, and tuition assistance
Culture
Coach promotes a creative yet performance-oriented retail culture that blends elevated customer service with commercial ambition. The brand values professional development, teamwork and a polished customer-first approach, offering internal training and career pathways within its global retail network.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Sales Associate», «Brand Ambassador», «Style Advisor», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.