- Address
- 7051 S. Desert Blvd, SUITE C398, El Paso, TX 79835 View map
- Employment
- Part-Time
- Seniority
- Entry-Level
- Compensation
- $15–19.25/hour
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an American luxury fashion house best known for its leather goods, handbags and accessories. As part of the Tapestry group, Coach operates an international retail network and wholesale channels, combining heritage craftsmanship with contemporary design. The brand emphasizes client-focused retailing, visual excellence and ongoing development for frontline talent.
The Sales Associate serves as the front-line brand ambassador for Coach, delivering personalized, elevated shopping experiences in a luxury retail environment. Responsible for meeting personal and store sales goals while supporting daily store operations, this role combines luxury-retail service, omni-channel selling, and team collaboration to drive brand loyalty and revenue growth. The position requires proficiency with POS systems, clienteling tools, and mobile selling platforms, alongside strong product expertise and customer relationship-building skills.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Manage multiple customers simultaneously while maintaining high energy and adapting selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service standards
- Maintain clean, organized, and well-stocked sales floor and stockroom; follow retail policies, POS, and asset protection procedures
- Process transactions efficiently, including purchases, returns, exchanges, and online order pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Foster a collaborative, trust-based team environment and encourage colleague performance
- Participate in brand initiatives, training programs, and inclusion activities
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor in a fast-paced retail setting
Qualifications
- 1+ years of sales experience, with luxury retail background preferred
- Experience with POS operation and basic computer proficiency (iPad, laptop, mobile POS)
- Ability to work at a fast pace and lift 25 lbs regularly, up to 50 lbs occasionally; ability to climb, bend, kneel, and maneuver sales floor and stockroom
- Strong English language proficiency
- Proficiency with walkie-talkie use and ability to read price and release sheets
- Knowledge of fashion trends and competitor landscape
- Social media savvy and experience with live-stream shopping or video demonstrations preferred
Skills
Experience
1+ years of sales experience in a retail environment, with luxury retail preferred. Knowledge of fashion trends and competitive market awareness is required. Experience with mobile POS systems, social media platforms, and live-stream shopping is advantageous.
Education
High school diploma or equivalent; a combination of professional experience and formal education will be considered.
Compensation
The base compensation for this position ranges from USD 15 to USD 19.25 per hour.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, tuition assistance.
Culture
Coach cultivates a client-centric, fast-paced retail culture that values craftsmanship, presentation and personal development. Teams operate collaboratively with a focus on mentorship, sales excellence and delivering thoughtfully curated experiences to a discerning clientele.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Sales Specialist», «Client Advisor», «Brand Ambassador», «Style Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.