- Address
- 1600 Water Street, Laredo, TX 78040 View map
- Employment
- Part-Time
- Seniority
- Entry-Level
- Compensation
- $15–19.25/hour
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an American luxury fashion house known for its leather goods and accessible-luxury ready-to-wear and accessories. The brand operates a global retail network and emphasizes craftsmanship, contemporary American design and elevated client experiences. Coach is part of Tapestry, Inc., a portfolio of luxury lifestyle brands.
Coach seeks a Sales Associate to serve as a front-line brand ambassador, delivering elevated, personalized shopping experiences and driving both personal and store sales goals. This role blends luxury-retail service, omni-channel selling, and team collaboration, utilizing mobile POS systems, clienteling tools, and social selling platforms to build lasting client relationships and foster brand loyalty.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Maintain high energy on the sales floor, manage multiple customers, and adapt selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising
- Keep sales floor and stockroom clean, organized, and stocked; follow retail policies and asset protection procedures
- Process transactions efficiently including purchases, returns, exchanges, and online pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates in functional areas as required
- Foster a collaborative, trust-based team environment and encourage team performance
- Participate in brand initiatives, training programs, and inclusion activities
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor
Qualifications
- Minimum 1 year of sales experience (luxury retail preferred)
- Knowledge of fashion trends and competitor landscape
- Experience with POS operation and basic computer proficiency (iPad, laptop, Mobile POS)
- Ability to read price sheets and release sheets
- Strong English language proficiency
- Ability to lift at least 25 lbs regularly (up to 50 lbs occasionally)
- Ability to climb, bend, kneel, and maneuver sales floor and stockroom
- Flexible schedule availability including nights, weekends, peak season, and high-traffic retail days
Skills
Experience
Minimum 1 year of sales experience, preferably in luxury retail, with demonstrated knowledge of fashion trends and competitor offerings. A combination of relevant education and direct sales experience will be considered.
Education
High school diploma or equivalent preferred; a combination of education and sales experience will be considered.
Workplace
The successful candidate will be located in Laredo, Texas, USA.
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Compensation
The base compensation for this position ranges from USD 15 to USD 19.25 per hour.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, tuition assistance
Culture
Coach cultivates a polished, client-centric retail culture that values craftsmanship, inclusivity and professional development. The workplace is collaborative and fast-paced, offering on-floor mentorship and opportunities to deepen product expertise within a globally recognised luxury brand.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Associate», «Brand Ambassador», «Style Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.