Coach Sales Associate

Employment
Full-Time
Seniority
Entry-Level
Posted
Sep 16, 2026

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Coach Sales Associate in Guiyang, Mainland China. Luxury retail sales position at Shanshan Outlet requiring 2+ years experience.

Role & Responsibilities

  • Deliver exceptional customer service in accordance with Coach brand standards and service protocols
  • Achieve and exceed individual and team sales targets through active selling and customer engagement
  • Execute daily store operations including product displays, inventory management, and store maintenance
  • Communicate effectively with colleagues, supervisors, and external partners to ensure seamless store functioning

Qualifications

  • Associate degree or higher
  • Minimum 2 years of retail or luxury goods sales experience
  • Demonstrated sales acumen with ability to convert customer inquiries into purchases
  • Excellent verbal communication and interpersonal skills
  • Strong team collaboration and cooperative work ethic
  • Courteous, professional demeanor with proactive approach to customer engagement

Skills

Customer service Sales consultancy Product knowledge Interpersonal communication Team collaboration Store operations Inventory management

Experience

Minimum 2 years of professional experience in retail sales or the luxury goods sector, with demonstrated success in a customer-facing sales environment.

Education

Associate degree or equivalent tertiary qualification

Workplace

This position is based in Guiyang, Guizhou, China.

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Client Advisor», «Retail Associate», «Style Consultant», «Sales Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Coach

Coach Sales Associate

Guiyang, China

Continue to the application.