Coach Sales Associate

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Role & Responsibilities

• Represent Coach as a brand ambassador while adhering to the Coach Guide to Style and Service standards
• Build and maintain lasting client relationships through personalized styling, comprehensive product expertise, and fashion advice
• Drive sales through cross-selling, upselling, and tailored product recommendations
• Utilize mobile POS systems, clienteling tools, and social selling platforms including short-form video to capture customer data and encourage repeat purchases
• Develop and execute personal sales plans while meeting or exceeding individual and team KPIs
• Source new customers, maintain relationships, and follow up strategically to close sales
• Maintain high energy on the sales floor while managing multiple customers and adapting selling techniques to business needs
• Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service standards
• Keep sales floor and stockroom clean, organized, and well-stocked in accordance with retail policies, POS procedures, and asset protection protocols
• Process transactions efficiently including purchases, returns, exchanges, and online order pickups
• Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
• Assist teammates across functional areas as required
• Foster a collaborative, trust-based team environment and encourage strong team performance
• Participate actively in brand initiatives, training programs, and inclusion activities
• Welcome feedback, adapt behaviors accordingly, and maintain a calm, professional demeanor in all situations

Qualifications

• Minimum 1+ years of sales experience, preferably in luxury retail
• Strong knowledge of fashion trends and competitive retail landscape
• Proficiency with POS systems and basic computer competency including iPad, laptop, and mobile POS platforms
• Ability to read and interpret price sheets and release documentation
• Strong English language proficiency
• Ability to thrive in a fast-paced, high-volume retail environment
• Luxury retail background and social media expertise (preferred)
• Experience with live-stream shopping, video demonstrations, and clienteling tools (preferred)
• Data acquisition and customer relationship management skills (preferred)

Skills

Experience

Minimum 1+ years of professional sales experience is required; experience in luxury retail environments is highly preferred. Candidates should demonstrate proven ability to exceed sales targets, manage client relationships, and operate effectively in fast-paced retail settings. A combination of relevant education and professional sales experience will be considered.

Education

No formal education requirement specified; however, fashion industry knowledge and retail certifications are valued.

Workplace

Compensation

The base compensation for this position ranges from EUR 23,000 to EUR 31,000 per annum.

Benefits

Inclusive and innovative working environment; internal mobility and career progression opportunities; one paid volunteering day per year with access to global volunteer projects; learning and development opportunities through the Ambassador Programme; regular social events; equity, inclusion, and diversity initiatives including employee resource groups and regional inclusion councils; attractive employee discount; compelling incentive programme

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.