Coach Sales Associate

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Role & Responsibilities

• Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
• Build lasting client relationships through personalized styling, product expertise, and fashion advice
• Drive sales through cross-selling, upselling, and tailored product recommendations
• Utilize mobile POS, clienteling tools, and social selling platforms including short-form video to capture customer data and encourage repeat purchases
• Develop and execute personal sales plans; meet or exceed individual and team KPIs
• Source new customers, maintain relationships, and execute follow-up activities to close sales
• Maintain high energy on the sales floor, manage multiple customers simultaneously, and adapt selling techniques to evolving business needs
• Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising whilst maintaining service standards
• Maintain cleanliness, organization, and adequate stock levels on the sales floor and in the stockroom; comply with retail policies, POS protocols, and asset protection procedures
• Process transactions efficiently, including purchases, returns, exchanges, and online order pickups
• Support inventory cycles by receiving shipments, stocking shelves, and managing product flow
• Assist teammates across functional areas as required
• Foster a collaborative, trust-based team environment and encourage peer performance
• Participate in brand initiatives, training programs, and inclusion activities
• Receive feedback constructively, adapt behaviors accordingly, and maintain professional composure

Qualifications

• Minimum 1+ years of sales experience, with luxury retail background preferred
• Knowledge of current fashion trends and competitor offerings
• Proficiency with POS systems and basic computer literacy including iPad and laptop navigation
• Mobile POS operation capability and walkie-talkie usage
• Ability to read and interpret price sheets and release schedules
• Social media savvy with experience in live-stream shopping or video demonstrations
• Clienteling expertise and data acquisition skills

Skills

Experience

1+ years of sales experience, with luxury retail preferred. A combination of education and experience will be considered.

Education

Not specified.

Workplace

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.