Coach Sales Associate
- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Sep 21, 2026
About Coach
Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.
Coach Sales Associate in Beijing, China – luxury retail role with proven sales experience required.
Role & Responsibilities
- Deliver exceptional customer service in accordance with Coach service standards
- Achieve and exceed individual and team sales targets
- Execute daily retail operations, including merchandising, inventory management, and point-of-sale activities
- Maintain effective communication with colleagues, management, and external partners
- Support store visual merchandising and product presentations
- Participate in team initiatives to drive business performance
Qualifications
- Associate degree or equivalent
- Minimum 2 years of retail or luxury goods sales experience
- Polished, courteous demeanor with strong initiative and drive
- Excellent verbal communication skills
- Strong teamwork and interpersonal abilities
- Proficiency in spoken Mandarin Chinese
Skills
Experience
Minimum 2 years of demonstrated sales experience within the retail or luxury goods sector, with a proven track record of meeting sales objectives and delivering exceptional customer service.
Education
Associate degree or equivalent qualification.
Workplace
This position is based in Beijing, Beijing, China.
Culture
Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Retail Associate», «Client Advisor», «Brand Advisor», «Retail Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.