Coach Sales Associate
- Employment
- Full-Time
- Seniority
- Entry-Level
- Compensation
- €19,500–24,000/year
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Sep 23, 2026
About Coach
Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.
Coach Sales Associate in Barcelona, Spain. Luxury retail role delivering personalized service, driving sales, and building client relationships. €19,500–€24,000 annually.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Maintain high energy on the sales floor, manage multiple customers simultaneously, and adapt selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising while maintaining service standards
- Maintain a clean, organized, and properly stocked sales floor and stockroom; follow retail policies, POS procedures, and asset protection protocols
- Process transactions efficiently including purchases, returns, exchanges, and online order pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates in functional areas as required
- Foster a collaborative, trust-based environment and encourage strong team performance
- Participate in brand initiatives, training programs, and inclusion activities
- Maintain a calm, professional demeanor and welcome feedback to continuously improve
Qualifications
- Minimum 1+ years of sales experience, with luxury retail background preferred
- Strong knowledge of fashion trends and competitive landscape
- Proficiency with POS systems, basic computer skills (iPad, laptop, mobile POS), and walkie-talkie operation
- Ability to read price sheets and release documentation
- Strong English language proficiency
- Ability to work effectively in a fast-paced retail environment
- Flexible schedule availability to accommodate nights, weekends, peak seasons, and high-traffic retail periods including public holidays
Skills
Experience
Minimum 1+ years of retail sales experience, preferably within the luxury fashion sector. A combination of relevant education and equivalent experience will be considered. Social media proficiency, experience with live-stream shopping or video demonstrations, and demonstrated clienteling and data acquisition skills are preferred but not required.
Education
No specific educational qualification stated; a combination of education and sales experience will be considered.
Workplace
This position is based in Barcelona, Catalonia, Spain.
Compensation
The base compensation for this position ranges from EUR 19,500 to EUR 24,000 per annum.
Benefits
Inclusive and innovative working environment, internal mobility and career progression opportunities, 1 paid volunteering day per year with global project opportunities, learning and development through the Ambassador Programme, regular social events, equity, inclusion and diversity initiatives including employee resource groups and regional inclusion councils, attractive employee discount, and compelling incentive programme.
Culture
Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Sales Specialist», «Fashion Sales Consultant», «Brand Ambassador», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.