Coach Sales Associate

Employment
Full-Time
Seniority
Entry-Level
Posted
Jul 22, 2026

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Coach Sales Associate position in Bandar Sunway, Malaysia. Luxury retail role combining personalized service, omni-channel selling, and operational excellence.

Role & Responsibilities

  • Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
  • Build lasting client relationships through personalized styling, product expertise, and fashion advice
  • Drive sales through cross-selling, upselling, and tailored recommendations
  • Utilize mobile POS, clienteling tools, and social selling platforms to capture data and encourage repeat purchases
  • Develop and execute personal sales plans; meet or exceed individual and team KPIs
  • Source new customers, maintain relationships, and follow up to close sales
  • Maintain high energy on the sales floor, manage multiple customers, and adapt selling techniques to business needs
  • Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising
  • Keep sales floor and stockroom clean, organized, and stocked; follow retail policies and asset protection procedures
  • Process transactions efficiently including purchases, returns, exchanges, and online pickups
  • Support inventory cycles: receive shipments, stock shelves, and manage product movement
  • Assist teammates in functional areas as required
  • Foster a collaborative, trust-based environment and encourage team performance
  • Participate in brand initiatives, training programs, and inclusion activities
  • Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor

Qualifications

  • 1+ years of sales experience, with luxury retail experience preferred
  • Experience with POS systems, basic computer proficiency (iPad/laptop, Mobile POS), and walkie-talkie use
  • Ability to read price sheets and release documentation
  • Ability to work at a fast pace, lift 25 lb regularly and up to 50 lb occasionally
  • Physical ability to climb, bend, kneel, and maneuver sales floor and stockroom
  • Strong English proficiency
  • Knowledge of fashion trends and competitor landscape

Skills

POS systems operation Mobile POS Clienteling platforms Social selling platforms Product knowledge Customer relationship management Sales closing techniques Cross-selling and upselling Inventory management Cash handling

Experience

1+ years of sales experience, preferably in luxury retail; demonstrated knowledge of fashion trends and competitor analysis; experience with digital selling tools and live-stream shopping or video demonstrations preferred.

Education

No specific formal education requirement stated; combination of education and relevant retail experience will be considered.

Workplace

This position is based in Bandar Sunway, Selangor, Malaysia, within easy reach of Kuala Lumpur.

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Advisor», «Retail Associate», «Sales Advisor», «Style Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Coach

Coach Sales Associate

Bandar Sunway, Malaysia

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