Coach Sales Associate

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Role & Responsibilities

• Represent Coach as a brand ambassador while adhering to the Coach Guide to Style and Service standards
• Build lasting client relationships through personalized styling, product expertise, and tailored fashion advice
• Drive sales through strategic cross-selling, upselling, and data-driven recommendations
• Utilize mobile POS, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
• Develop and execute personal sales plans to meet or exceed individual and team key performance indicators
• Source new customers, maintain relationships, and execute follow-up strategies to close sales
• Maintain high energy on the sales floor while managing multiple customers simultaneously and adapting techniques to business needs
• Execute daily operational tasks including cash wrap management, inventory processing, replenishment, and visual merchandising
• Maintain sales floor and stockroom organization while adhering to retail policies, POS procedures, and asset protection protocols
• Process transactions efficiently including purchases, returns, exchanges, and online order pickups
• Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
• Assist team members across functional areas as required
• Foster a collaborative, trust-based environment and encourage positive team performance
• Participate in brand initiatives, training programs, and diversity and inclusion activities
• Welcome constructive feedback, adapt behaviors accordingly, and maintain professional composure in high-pressure situations

Qualifications

• Minimum 1 year of sales experience, with luxury retail background preferred
• Knowledge of current fashion trends and competitive landscape
• Proficiency with POS systems, basic computer skills (iPad, laptop, Mobile POS), and walkie-talkie operation
• Ability to read and interpret price and release sheets
• Strong English language proficiency
• Ability to work effectively in a fast-paced retail environment
• Flexibility to work varied schedules including evenings, weekends, peak seasons, and public holidays
• Social media awareness and comfort with digital selling channels
• Experience with live-stream shopping, video demonstrations, or clienteling platforms (preferred)
• Data acquisition and customer relationship management skills (preferred)

Skills

Experience

Minimum 1 year of sales experience in a retail environment; luxury retail experience is preferred. Demonstrated success in meeting or exceeding sales targets, combined with strong customer service orientation and the ability to work collaboratively within a team structure.

Education

High school diploma or equivalent; further education or retail training certifications are advantageous but not required.

Workplace

Compensation

The base compensation for this position ranges from EUR 23,000 to EUR 30,000 per annum.

Benefits

Attractive employee discount, compelling incentive programme, one paid volunteering day per year with access to global volunteer opportunities, learning and development opportunities through the Ambassador Programme, regular social events, equity, inclusion and diversity initiatives including employee resource groups and regional inclusion councils, internal mobility and career progression pathways.

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.