Coach Sales Advisor
- Location
- WustermarkBrandenburgGermany
- Employment
- Full-Time
- Seniority
- Entry-Level
- Compensation
- €31,200–33,000/year
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Aug 25, 2026
About Coach
Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.
Coach Sales Associate in Wustermark, Germany—luxury retail role combining personalized customer service, omni-channel selling, and brand ambassador excellence.
Role & Responsibilities
- Represent Coach as a brand ambassador and maintain adherence to Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, fashion advice, and product expertise
- Drive sales through strategic cross-selling, upselling, and tailored product recommendations
- Utilize mobile POS systems, clienteling tools, and social selling platforms including short-form video content to capture customer data and encourage repeat business
- Develop and execute personal sales plans to meet or exceed individual and team KPIs
- Source new customers, maintain proactive relationships, and follow up to close sales
- Manage multiple customer interactions simultaneously while maintaining high energy levels and adapting techniques to meet evolving business needs
- Execute daily operational tasks including cash wrap management, inventory processing, replenishment, and visual merchandising while maintaining service excellence
- Maintain sales floor and stockroom cleanliness, organization, and stock levels in compliance with retail policies and asset protection procedures
- Process transactions efficiently across purchases, returns, exchanges, and online order pickups
- Support inventory cycles including shipment receipt, shelf stocking, and product movement management
- Assist teammates across functional areas as required to optimize store performance
- Foster a collaborative, trust-based team environment and encourage peer performance
- Participate actively in brand initiatives, training programs, and inclusion activities
- Welcome feedback constructively and maintain composure and professionalism in all situations
Qualifications
- Minimum 1+ years of sales experience, with luxury retail background preferred
- Demonstrated knowledge of current fashion trends and competitive landscape
- Proficiency with POS systems, mobile POS platforms, and iPad/laptop technology
- Ability to read and interpret price sheets and release documentation
- Walkie-talkie communication competency
- Strong English language proficiency
- Ability to thrive in a fast-paced retail environment
- Experience with social media, live-stream shopping, or video demonstrations (preferred)
- Clienteling and customer data acquisition skills (preferred)
Skills
Experience
1+ years of sales experience, preferably in luxury retail. Combination of relevant education and practical experience will be considered.
Education
No specific formal education requirement stated; combination of education and sales experience considered.
Workplace
The successful candidate will be located in Wustermark, Brandenburg, Germany, with easy access to Berlin.
Compensation
The base compensation for this position ranges from EUR 31,200 to EUR 33,000 per annum.
Benefits
Attractive employee discount, compelling incentive programme, one paid volunteering day per year with opportunities for global volunteer projects, learning and development opportunities through the Ambassador Programme, internal mobility and career progression opportunities, regular social events, equity, inclusion and diversity initiatives including employee resource groups and regional inclusion councils, inclusive and innovative working environment.
Culture
Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Associate», «Client Advisor», «Retail Associate», «Brand Specialist», «Style Consultant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.