- Employment
- Part-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an American luxury fashion house recognized for leather goods, handbags, accessories, footwear and ready-to-wear, and operates as part of the Tapestry group. The brand blends craftsmanship and contemporary design, operating a global retail network and flagship stores in major fashion capitals.
The Sales Associate serves as a front-line brand ambassador for Coach, delivering an elevated and personalized shopping experience while meeting individual and store sales goals and supporting daily store operations. This role blends luxury-retail service excellence, omni-channel selling, and team collaboration to drive brand loyalty and revenue growth. The position requires strong product knowledge, exceptional customer service skills, and proficiency with digital retail tools including mobile POS and clienteling platforms.
Role & Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
- Build lasting client relationships through personalized styling, product expertise, and fashion advice
- Drive sales through cross-selling, upselling, and tailored recommendations
- Utilize mobile POS, clienteling tools, and social selling platforms to capture data and encourage repeat purchases
- Develop and execute personal sales plans; meet or exceed individual and team KPIs
- Source new customers, maintain relationships, and follow up to close sales
- Maintain high energy on the floor, manage multiple customers, and adapt selling techniques to business needs
- Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising
- Keep sales floor and stockroom clean, organized, and stocked; follow retail policies, POS, and asset protection procedures
- Process transactions efficiently including purchases, returns, exchanges, and online pickups
- Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
- Assist teammates in functional areas as required
- Foster a collaborative, trust-based environment and encourage team performance
- Participate in brand initiatives, training programs, and inclusion activities
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor
Qualifications
- 1+ years of sales experience (luxury retail preferred)
- Knowledge of fashion trends and competitors
- Experience with POS operation and basic computer proficiency (iPad/laptop, Mobile POS)
- Ability to read price and release sheets
- Ability to work at a fast pace and lift 25 lb regularly (up to 50 lb occasionally)
- Strong English proficiency
- Flexibility to work nights, weekends, peak seasons, and public holidays
- Physical ability to climb, bend, kneel, and maneuver sales floor and stockroom
Skills
Experience
1+ years of sales experience, preferably in luxury retail; demonstrated knowledge of fashion trends and competitive landscape; proficiency with point-of-sale systems and digital retail tools; experience with clienteling, omni-channel selling, and data-driven customer engagement is advantageous.
Education
High school diploma or equivalent; further education or luxury retail certification is advantageous but not required.
Workplace
The successful candidate will be located in Kaohsiung, Kaohsiung, Taiwan.
Explore jobs in Taiwan.
Culture
Coach emphasizes craftsmanship, thoughtful design and storytelling, cultivating a retail environment that prioritizes client relationships and product expertise. The workplace is collaborative and fast-paced, with a focus on professional development and internal advancement within a global luxury network.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Client Advisor», «Retail Associate», «Style Advisor», «Customer Experience Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.