Coach Retail Assistant Manager
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- Posted
- Apr 1, 2026
About Coach
Coach is a globally recognised American luxury accessories and lifestyle brand and part of the Tapestry group. Renowned for leather craftsmanship and contemporary design, Coach operates flagship boutiques and wholesale channels worldwide and emphasizes elevated client service, visual merchandising excellence and talent development within a fast-paced retail environment.
Coach in New York, NY is hiring an Assistant Store Manager to support store operations, lead the sales team and deliver exceptional client service.
Role & Responsibilities
- Support the Store Manager in delivering sales targets and store KPIs through daily operational oversight and tactical execution.
- Lead, motivate and coach the sales team to achieve exceptional clienteling, conversion and average transaction value.
- Maintain brand standards for visual merchandising, presentation and in-store customer experience.
- Manage opening/closing procedures, cash handling, reconciliation and POS operations with rigorous compliance to company policies.
- Oversee inventory control, stock replenishment, receiving and loss-prevention practices.
- Prepare and submit daily/weekly reporting; analyse sales trends and translate insights into actionable store-level initiatives.
- Assist in recruitment, onboarding and performance management; create schedules and ensure adequate frontline coverage.
- Act as store lead in the manager’s absence, resolving client escalations and representing the brand with discretion and professionalism.
Qualifications
- Proven supervisory experience in luxury or premium retail (typically 2+ years preferred).
- Demonstrated ability to coach teams to meet or exceed sales targets and KPIs.
- Strong commercial acumen and experience with inventory and cash-control processes.
- Excellent interpersonal and client relationship-building skills, with a service-first orientation.
- Availability to work retail hours including weekends, evenings and seasonal peaks.
Skills
Experience
Typically requires at least 2 years of progressive retail experience with supervisory responsibility, preferably within a luxury or premium fashion/accessories brand. Proven record of delivering sales results and developing frontline talent is expected.
Education
High school diploma or equivalent required; tertiary education in business, retail management or a related discipline is preferred but not mandatory.
Workplace
This position is based in New York, New York, USA.
Culture
Coach fosters a collaborative, client-centric retail culture that values craftsmanship, creativity and high-touch service. The brand invests in talent development and rewards commercial performance while maintaining rigorous standards for store presentation and guest experience.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Assistant Store Manager», «Deputy Store Manager», «Boutique Assistant Manager», «Client Experience Assistant Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.