Coach Sales Associate

Taoyuan Taoyuan Taiwan

Employment
Part-Time
Seniority
Entry-Level
Posted
Apr 1, 2026

About Coach

Coach is an American luxury fashion house known for leather goods, handbags and ready-to-wear. As part of the Tapestry, Inc. group, the brand combines heritage craftsmanship with contemporary design and operates an international network of boutiques that emphasize premium client service and experiential retail.

Coach seeks a Sales Associate to serve as a front-line brand ambassador in its Taoyuan retail location. The role combines luxury retail service, omni-channel selling, and operational support, requiring the incumbent to deliver personalized styling, drive sales through strategic cross-selling and upselling, and maintain high operational standards. The successful candidate will leverage mobile POS systems, clienteling tools, and social selling platforms to build lasting client relationships and achieve individual and team KPIs.

Role & Responsibilities

  • Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards
  • Build lasting client relationships through personalized styling, product expertise, and fashion advice
  • Drive sales through cross-selling, upselling, and tailored recommendations based on customer needs
  • Utilize mobile POS, clienteling tools, and social selling platforms to capture customer data and encourage repeat purchases
  • Develop and execute personal sales plans; meet or exceed individual and team KPIs
  • Source new customers, maintain relationships, and execute follow-up strategies to close sales
  • Maintain high energy on the sales floor, manage multiple customer interactions simultaneously, and adapt selling techniques to business needs
  • Complete daily operational tasks including cash wrap, inventory processing, replenishment, and visual merchandising
  • Keep the sales floor and stockroom clean, organized, and properly stocked in accordance with retail policies and asset protection procedures
  • Process transactions efficiently including purchases, returns, exchanges, and online order pickups
  • Support inventory cycles by receiving shipments, stocking shelves, and managing product movement
  • Assist teammates across functional areas as required to support store operations
  • Foster a collaborative, trust-based team environment and encourage peer performance
  • Participate in brand initiatives, training programs, and diversity and inclusion activities
  • Welcome feedback, adapt behaviors accordingly, and maintain a calm, professional demeanor in all situations

Qualifications

  • Minimum 1+ years of sales experience, with luxury retail background preferred
  • Proficiency with POS systems and basic computer skills (iPad, laptop, Mobile POS)
  • Strong English language proficiency
  • Ability to lift 25 lbs regularly and up to 50 lbs occasionally; capability to climb, bend, kneel, and navigate sales floor and stockroom environments
  • Knowledge of fashion trends and competitive landscape
  • Flexible availability to work nights, weekends, peak seasons, and public holidays as needed

Skills

Mobile POS systems Clienteling tools Social selling platforms Short-form video content creation iPad/laptop operation Walkie-talkie communication Price sheet and release sheet interpretation Cash handling Inventory management Customer relationship management

Experience

Minimum 1+ years of professional sales experience, preferably in luxury retail or fashion. A combination of relevant education and practical sales experience will be considered.

Education

No specific educational requirement stated; a combination of sales experience and relevant education will be considered.

Workplace

The successful candidate will be located in Taoyuan, Taoyuan, Taiwan, with easy access to Taipei.

The setting Taiwan

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Culture

Coach blends heritage craftsmanship with modern retailing in a fast-paced, client-centric environment. The workplace values polished service, brand stewardship and development of selling skills, with a focus on collaboration between store teams and corporate support functions.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Sales Advisor», «Client Advisor», «Retail Associate», «Fashion Consultant», «Brand Ambassador», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Coach

Coach Sales Associate

Taoyuan, Taiwan

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