Coach General Manager

Location
Employment Full-Time
Seniority Manager
Compensation $70,000–114,000/year
Department Retail & Boutique Operations
Industry Fashion, Apparel & Leather Goods
Posted ✦ Today
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Coach — General Manager in New York, NY. Lead store strategy, sales, clienteling and operations for the Soho store.

Overview

Coach is a global fashion house known for leather goods, accessories and ready-to-wear and is part of the Tapestry portfolio. The brand blends New York heritage with contemporary design, operating within a multi-brand group that prioritizes creativity, inclusion and global retail excellence.

Role & Responsibilities

  • Define and execute store sales strategy and productivity targets; monitor results and adapt tactics in response to market trends.
  • Forecast sales, manage payroll and align hiring to meet business objectives while optimising labour and product flow.
  • Lead and model best-in-class selling and service standards; develop and implement clienteling programmes to grow long-term customer loyalty.
  • Recruit, onboard, coach and develop high-performing teams; deliver timely performance evaluations and structured development plans.
  • Oversee daily store operations including scheduling, inventory control, POS compliance, loss prevention and adherence to operational policies.
  • Maintain and elevate store visual presentation and merchandising standards in partnership with visual teams.
  • Build collaborative relationships with district and corporate partners; communicate priorities and ensure alignment with brand and compliance standards.
  • Act as a people leader within the region, providing strategic and HR support as required.

Qualifications

  • Minimum 3 years' experience as a Store Manager in retail; luxury retail experience strongly preferred.
  • Proven track record in sales leadership, clienteling, team development and achieving financial targets.
  • Proficient with Microsoft Word, Excel, PowerPoint and Outlook; experience with POS and retail systems.
  • Ability to work a flexible schedule including nights, weekends, public holidays and peak retail periods.
  • Ability to lift and handle up to 25 lbs regularly (occasionally up to 50 lbs) and perform physical tasks on the sales floor and in the stockroom.

Skills

Microsoft Word Excel PowerPoint Outlook POS retail systems clienteling forecasting payroll planning inventory management loss prevention visual merchandising coaching performance management customer relationship management

Experience

A minimum of three years' experience leading a retail store management team, with demonstrable success in driving sales, clienteling initiatives and operational excellence; luxury retail background preferred.

Education

High school diploma or equivalent required; college degree or equivalent combination of education and experience preferred.

Workplace

The successful candidate will be located in New York, New York, USA. 1.574 luxury roles are listed in New York on Cerulean, 28 posted in the last 48 hours. Across the New York region, Cerulean lists 1.706 open positions — 37 listed in the past two days. Cerulean currently advertises 3.587 open roles in USA, including 170 added in the last 48 hours.

Compensation

The base compensation for this position ranges from USD 70,000 to USD 114,000 per annum.

Benefits

Medical insurance, Dental insurance, Vision insurance, 401(k), Paid paternity and maternity leave, Commuter benefits, Disability insurance, Tuition assistance

Culture

Coach operates with New York-rooted creativity and a commitment to craftsmanship, client service and inclusivity. As part of Tapestry, the workplace emphasises collaboration, development of talent and a results-driven yet people-centred retail culture.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

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Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Store General Manager», «Retail General Manager», «Flagship Store Manager», «Store Director», «Retail Operations Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.