Coach Assistant Store Manager
- Employment
- Full-Time
- Seniority
- Supervisor
- Compensation
- $18.50–38.25/hour
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- May 28, 2026
About Coach
Coach is a global fashion house founded in New York in 1941, part of the Tapestry portfolio—a collective of luxury brands committed to innovation and inclusion. Under the creative direction of Stuart Vevers, Coach combines New York sensibility with meticulous craftsmanship to produce enduring luxury goods designed for self-expression. As a Tapestry brand, Coach operates within a global organization dedicated to stretching possibilities while maintaining unwavering optimism and inclusive values.
Assistant Store Manager at Coach in Short Hills, New Jersey—lead retail operations, sales strategy, and team development in luxury retail.
Role & Responsibilities
- Support Store Manager in achieving sales goals through forecasting, planning, and implementing category initiatives; monitor KPIs and adjust strategies as needed
- Create an inclusive, high-energy environment that meets Coach Service standards; resolve customer issues promptly and act as a brand ambassador in-store and in the community
- Recruit, onboard, and coach team members; foster a collaborative culture and build a strong talent pipeline aligned with brand vision
- Support virtual shopping, clienteling, and customer data acquisition initiatives; leverage social media trends to enhance customer experience
- Oversee compliance with policies, scheduling, payroll, HR processes, loss prevention, and visual merchandising standards; maintain store safety and vendor relationships
- Partner with leadership to interpret market trends, shape store strategies, and share insights with district and corporate teams to drive cross-functional projects
Qualifications
- 1+ years of leadership experience in retail or service industries; luxury or fashion background preferred
- Strong customer focus and ability to thrive in a fast-paced environment
- Proven ability to inspire and motivate teams to exceed performance standards
- Excellent communication, problem-solving, and conflict resolution skills
- Proficiency in Microsoft Office and retail systems; knowledge of omni-channel services and clienteling strategies
- Ability to lift at least 25 lbs regularly (up to 50 lbs occasionally), climb, bend, kneel, and maneuver sales floor and stockroom
Skills
Experience
1+ years of leadership experience in retail or service industries; luxury or fashion background is preferred. A combination of relevant education and professional experience will be considered.
Education
High school diploma or equivalent required; college education preferred but not required; a combination of education and relevant retail experience will be considered.
Workplace
This position is based in Short Hills, New Jersey, United States of America, within easy reach of Newark.
Compensation
The base compensation for this position ranges from USD 18.50 to USD 38.25 per hour.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k), paid paternity and maternity leave, commuter benefits, disability insurance, tuition assistance
Culture
Coach cultivates an inclusive, expressive brand environment where employees are empowered to be themselves while delivering exceptional luxury experiences. The workplace emphasizes courage, creativity, customer focus, and a drive for results, fostering collaborative teams that celebrate wins collectively. Tapestry's commitment to diversity, equity, and inclusion permeates the organizational culture, creating a space where innovation and personal growth are actively encouraged.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Assistant Store Manager I», «Retail Operations Lead», «Store Management Associate», «Assistant Operations Manager», «Retail Leadership Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.