Coach Assistant Store Manager
Coach is hiring an Assistant Store Manager in New York, NY — lead sales, team development and store operations for a leading luxury leather-goods brand.
Overview
Coach is a New York–based luxury accessories and leather-goods house known for contemporary design and craftsmanship. The brand is part of Tapestry, Inc., a global luxury lifestyle group, and operates a network of flagship stores and boutiques worldwide. As an employer, Coach emphasizes brand heritage, product quality and a retail environment driven by elevated client service and commercial performance.
Role & Responsibilities
- Support the Store Manager in driving sales and achieving store KPIs through targeted coaching, clienteling and promotional execution.
- Lead daily store operations including opening/closing procedures, cash handling, merchandising standards and inventory control.
- Coach, develop and schedule store staff; lead training initiatives to elevate selling skills, product knowledge and customer service.
- Ensure visual merchandising and presentation standards are maintained to brand guidelines; execute floor moves and merchandising resets.
- Monitor and manage shrinkage and loss-prevention protocols; enforce compliance with operational and safety policies.
- Analyze sales and performance reports to identify opportunities, create action plans and communicate results to district leadership.
- Deliver an exceptional client experience, handle escalated guest service issues and cultivate long-term relationships with high-value customers.
Qualifications
- Proven leadership and people-management skills with ability to coach, motivate and develop a team.
- Strong commercial orientation with experience meeting or exceeding sales targets and KPIs.
- Demonstrated aptitude for clienteling, luxury customer service and relationship-building.
- Excellent organizational skills and attention to operational detail (inventory, cash procedures, loss prevention).
- Ability to interpret sales reports and translate data into actionable store-level plans.
Skills
Experience
Minimum three years of retail experience, including at least one to two years in a supervisory or assistant management role; prior experience in a luxury or premium brand environment is strongly preferred.
Education
High school diploma or equivalent required; bachelor's degree in business, retail management, merchandising or a related field preferred.
Workplace
This position is based in New York, New York, USA. Cerulean lists 1.629 open roles in New York, including 1154 posted recently. The broader New York area accounts for 1.748 active listings on Cerulean, 1172 of which are new. In USA as a whole, Cerulean currently features 3.470 open positions, with 1322 posted this week.
Culture
Coach fosters a fast-paced, customer-centric retail culture grounded in craftsmanship and contemporary design. The workplace emphasizes collaborative teamwork, ongoing training and development, and a results-driven focus appropriate to a global luxury brand.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.