Coach Assistant Store Manager

Location
Employment Full-Time
Seniority Supervisor
Posted ✦ Today
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Coach is hiring an Assistant Store Manager in New York, NY — lead sales, coach teams and deliver luxury client experiences at Coach.

Overview

Coach is a luxury lifestyle brand known for modern leather goods and accessories, operating globally as part of the Tapestry group. The brand emphasizes craftsmanship, accessible luxury design, and elevated customer experiences across retail, wholesale and digital channels.

Role & Responsibilities

  • Support the Store Manager in driving sales performance and achieving store KPIs, including conversion, average transaction value and sell-through.
  • Lead, coach and develop sales associates through on‑the‑floor mentoring, performance feedback and formal training sessions.
  • Deliver exemplary clienteling and customer service standards; personally handle VIP and high-value client interactions.
  • Oversee daily store operations: opening/closing procedures, cash handling, POS reconciliations and visual merchandising standards.
  • Manage inventory accuracy, stock replenishment and receiving; collaborate on loss-prevention protocols and shrink control.
  • Assist with staff scheduling, payroll submissions and labor optimization to align with business needs.
  • Implement brand directives and merchandising plans to maintain consistent in-store presentation and product storytelling.

Qualifications

  • High school diploma or equivalent required; college degree in business, fashion or related field preferred.
  • Minimum three years of luxury or specialty retail experience, including 1–2 years in a supervisory or assistant manager capacity.
  • Demonstrated track record of meeting or exceeding sales targets and developing retail teams.
  • Flexible availability including weekends, evenings and holidays.
  • Strong interpersonal skills with a client-first mentality and polished presentation.

Skills

Team leadership and coaching Clienteling and VIP service Visual merchandising and store standards Inventory control and loss‑prevention practices Point‑of‑sale (POS) systems and cash handling KPI tracking and sales performance management Scheduling and basic payroll administration

Experience

At least three years in retail, with demonstrated supervisory or assistant management experience in luxury, premium or specialty retail environments; proven ability to drive sales and develop associates.

Education

High school diploma or equivalent required; bachelor's degree in business, fashion merchandising or a related discipline preferred.

Workplace

This position is based in New York, New York, USA. Cerulean lists 1.629 open roles in New York, including 1154 posted recently. The broader New York area accounts for 1.748 active listings on Cerulean, 1172 of which are new. In USA as a whole, Cerulean currently features 3.470 open positions, with 1322 posted this week.

Culture

Coach combines heritage craftsmanship with contemporary retail energy; as part of the Tapestry group the brand places emphasis on team development, high-touch client service and a performance-driven retail culture. Stores cultivate a collaborative environment where employee growth and brand stewardship are priorities.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.