Coach Assistant Store Manager
Coach Assistant Store Manager in New York, NY — lead sales, clienteling and store operations for the luxury brand Coach.
Overview
Coach is a global luxury lifestyle brand specialising in premium leather goods and accessories. As part of Tapestry, Inc., Coach operates an international retail network and emphasises craftsmanship, commercial creativity and elevated client experiences across boutiques and flagship stores.
Role & Responsibilities
- Drive store sales and KPIs through daily coaching, performance management and targeted selling initiatives.
- Lead clientelling activities to cultivate long-term relationships with high-value clients and maximise repeat business.
- Manage store operations including opening/closing procedures, cash handling, loss prevention and POS reconciliation.
- Execute visual merchandising and store presentation to brand standards, collaborating with regional visual teams when required.
- Oversee inventory control, stock replenishment and cycle counts to maintain product availability and reduce shrink.
- Create staff schedules, coordinate training, and support talent development and succession planning at store level.
- Handle customer escalations with diplomacy, ensuring swift resolution while protecting brand integrity.
- Support administrative tasks such as sales reporting, payroll inputs and compliance with company policies.
Qualifications
- Proven leadership ability with strong people-management and coaching skills.
- Outstanding customer-service orientation and aptitude for luxury client engagement.
- Excellent verbal communication and interpersonal skills; ability to influence and inspire a sales team.
- Flexible availability including weekends, evenings and holiday periods.
- Legal authorization to work in the United States.
Skills
Experience
Typically 2–4 years of retail experience, including at least 1 year in a supervisory or assistant manager role; prior experience in luxury fashion, accessories or premium retail strongly preferred.
Education
High school diploma or equivalent required; bachelor's degree in business, retail management or a related field preferred.
Workplace
The successful candidate will be located in New York, New York, USA. 1.629 luxury roles are listed in New York on Cerulean, 1154 posted in the last 48 hours. Across the New York region, Cerulean lists 1.748 open positions — 1172 listed in the past two days. Cerulean currently advertises 3.470 open roles in USA, including 1322 added in the last 48 hours.
Culture
Coach combines heritage craftsmanship with contemporary design sensibilities and a commercial mindset. As part of the Tapestry portfolio, the brand stresses elevated client service, collaborative store teams and opportunities for career progression across an international retail network.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.