Coach Assistant Store Manager
- Location
- Paramus New Jersey USA
- Employment
- Full-Time
- Seniority
- Supervisor
- Compensation
- $18.50–38.25/hour
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 1, 2026
About Coach
Coach is an internationally recognised luxury leather goods and lifestyle brand within the Tapestry group. The brand is known for contemporary American design, elevated craftsmanship and a client-focused retail model. As an employer, Coach offers structured retail career pathways, emphasis on talent development and a store culture that balances commercial discipline with attentive client service.
Coach seeks an Assistant Store Manager to partner with the Store Manager in driving sales performance, operational excellence, and team development at the Paramus, New Jersey location. The role combines hands-on sales floor leadership with strategic responsibility for KPI monitoring, team recruitment and coaching, omni-channel customer engagement, and compliance with Coach's service standards. The successful candidate will balance tactical store operations with the ability to inspire high-performing teams and deliver exceptional customer experiences aligned with the brand's inclusive luxury positioning.
Role & Responsibilities
- Drive sales and category performance by supporting the Store Manager in achieving goals through forecasting, planning, and implementing initiatives; monitor KPIs and adjust strategies as needed
- Create an inclusive, high-energy environment that meets Coach Service standards; resolve customer issues promptly and serve as a brand ambassador both in-store and in the community
- Recruit, onboard, and coach team members; foster a collaborative culture and develop a strong talent pipeline aligned with brand vision
- Support omni-channel and digital customer engagement including virtual shopping, clienteling initiatives, and customer data acquisition; leverage social media trends to enhance customer experience
- Oversee operational compliance with company policies, scheduling, payroll, HR processes, loss prevention, and visual merchandising standards; maintain store safety and vendor relationships
- Partner with district and corporate leadership to interpret market trends, shape store strategies, and share insights for cross-functional projects
Qualifications
- Minimum 1 year of leadership experience in retail or service industries; luxury or fashion background preferred
- Strong customer focus and ability to thrive in a fast-paced environment
- Proven ability to inspire and motivate teams to exceed performance standards
- Excellent communication, problem-solving, and conflict resolution skills
- Proficiency in Microsoft Office and retail systems; knowledge of omni-channel services and clienteling strategies
- Ability to lift at least 25 lbs regularly (up to 50 lbs occasionally) and to climb, bend, kneel, and maneuver sales floor and stockroom
- Flexible schedule availability including nights, weekends, peak seasons, and high-traffic retail days including public holidays
Skills
Experience
Minimum 1 year of leadership experience in retail or service industries. A combination of relevant education and practical experience will be considered. Luxury or fashion retail background is preferred but not required.
Education
High school diploma or equivalent; associate's degree or higher preferred. A combination of education and retail/service experience will be considered in lieu of formal education.
Workplace
The successful candidate will be located in Paramus, New Jersey, USA, with easy access to New York.
Compensation
The base compensation for this position ranges from USD 18.50 to USD 38.25 per hour.
Benefits
Medical insurance, dental insurance, vision insurance, 401(k) retirement plan, paid paternity and maternity leave, commuter benefits, disability insurance, and tuition assistance.
Culture
Coach fosters a collaborative, client‑centric retail culture that balances commercial rigour with creative merchandising. As part of the Tapestry portfolio, the brand emphasises professional development, diversity and a pragmatic approach to career progression within global retail operations.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Assistant Store Director», «Deputy Store Manager», «Store Operations Supervisor», «Retail Management Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.