Coach Assistant Store Manager I

Location
Employment Full-Time
Seniority Manager
Posted ✦ Today

Coach is hiring an Assistant Store Manager I in New York, NY. Lead sales, coach the team and deliver refined client experiences for a leading luxury brand.

Overview

Coach is an internationally recognised luxury leather goods and lifestyle brand within the Tapestry group. The brand is known for contemporary American design, elevated craftsmanship and a client-focused retail model. As an employer, Coach offers structured retail career pathways, emphasis on talent development and a store culture that balances commercial discipline with attentive client service.

Role & Responsibilities

  • Drive store sales and profitability by coaching the team to achieve individual and store KPIs; analyse performance data and execute corrective actions.
  • Lead, mentor and develop sales associates through regular coaching, performance reviews and on‑the‑floor training to ensure consistent luxury client experiences.
  • Own day‑to‑day store operations including opening/closing procedures, cash handling, deposits and reconciliation to maintain operational integrity.
  • Manage inventory control and visual merchandising standards: oversee stock replenishment, planograms, cycle counts and loss‑prevention processes.
  • Implement brand initiatives and promotional activity in store; ensure standards for clienteling, product presentation and customer service are met.
  • Create and maintain staff schedules, support recruitment and onboarding, and ensure compliance with HR policies and labour regulations.
  • Prepare and deliver regular operational and sales reports to store leadership; support forecasting, payroll management and expense control.

Qualifications

  • Proven leadership capability with strong experience coaching and developing frontline retail teams.
  • Demonstrable commercial acumen with experience meeting or exceeding sales targets and managing KPIs.
  • Excellent interpersonal and clienteling skills with a polished, service‑oriented manner appropriate for a luxury environment.
  • Availability to work a flexible schedule including weekends, evenings and holidays as required by retail operations.
  • Ability to perform operational tasks including cash handling, basic loss‑prevention procedures and physical stock movement.

Skills

Team leadership and coaching Clienteling and luxury customer service Visual merchandising and planogram execution Inventory control and stock reconciliation Loss prevention and cash handling Sales forecasting and KPI analysis Scheduling and payroll fundamentals POS systems Microsoft Excel

Experience

Typically 3+ years in retail sales with at least 1 year in a supervisory or assistant manager role, preferably within a premium or luxury fashion brand.

Education

High school diploma or equivalent required; bachelor's degree in business, retail management or a related field preferred.

Workplace

The successful candidate will be located in New York, New York, USA. 1.629 luxury roles are listed in New York on Cerulean, 1154 posted in the last 48 hours. Across the New York region, Cerulean lists 1.748 open positions — 1172 listed in the past two days. Cerulean currently advertises 3.470 open roles in USA, including 1322 added in the last 48 hours.

Culture

Coach fosters a collaborative, client‑centric retail culture that balances commercial rigour with creative merchandising. As part of the Tapestry portfolio, the brand emphasises professional development, diversity and a pragmatic approach to career progression within global retail operations.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.