Coach Assistant Store Manager

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Employment
Full-Time
Seniority
Entry-Level
Posted
Jun 11, 2026

About Coach

Founded in New York in 1941, Coach is a modern American luxury house celebrated for its leather craftsmanship, effortless style, and optimistic spirit. As an employer, the brand offers a dynamic environment where heritage and innovation meet across design, retail, merchandising, digital, and corporate functions. Coach values creativity, inclusivity, and personal growth, encouraging teams to bring authentic perspectives to a global business with a distinctly New York attitude. Guided by its commitment to quality, self-expression, and responsible progress, Coach provides opportunities for talent to shape meaningful customer experiences while contributing to the continued evolution of an iconic lifestyle brand.

Coach Retail Management Trainee opportunity in Beijing Wangfujing. Build your retail career with a leading luxury fashion house.

Role & Responsibilities

  • Support the store management team in overseeing daily retail operations and sales activities
  • Assist in inventory management, merchandising, and visual presentation standards
  • Train and mentor sales associates on product knowledge and customer service best practices
  • Monitor point-of-sale systems and cash handling procedures
  • Contribute to the achievement of store sales targets and KPIs
  • Facilitate customer relationships and ensure exceptional brand experience aligned with Coach values

Qualifications

  • High school diploma or equivalent
  • Demonstrated passion for luxury fashion and the Coach brand
  • Strong communication and interpersonal skills
  • Ability to work collaboratively within a team environment
  • Commitment to operational excellence and attention to detail

Skills

Point-of-sale (POS) systems Inventory management Customer service Sales Team leadership Visual merchandising

Experience

["1–2 years of retail or customer-facing experience preferred", "Previous exposure to luxury retail environment a plus"]

Education

High school diploma or equivalent; post-secondary education in retail management or hospitality welcomed.

Workplace

This position is based in Beijing, Beijing, China.

Culture

Coach fosters a creative, inclusive workplace where teams are encouraged to bring authenticity, craftsmanship, and modern optimism to everything they do. As part of a global fashion house with a strong New York heritage, it offers a collaborative environment that values innovation, diversity, and personal growth.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Coach, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Management Trainee», «Store Operations Trainee», «Retail Operations Associate», «Sales Leadership Trainee», «Store Management Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.