Christian Dior Retail Marketing Project Manager - Festive Campaigns
- Location
- ParisÎle-de-FranceFrance
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Jul 29, 2026
About Christian Dior
Christian Dior, founded in Paris in 1946, stands as one of the world’s most influential maisons, uniting haute couture, ready-to-wear, leather goods, fragrance, beauty, and exceptional retail experiences. As an employer, Dior offers a culture shaped by artistic audacity, meticulous craftsmanship, and the pursuit of excellence, where heritage and innovation continually enrich one another. Its teams collaborate across ateliers, studios, boutiques, and corporate functions within an international environment that values elegance, precision, inclusivity, and entrepreneurial spirit. Working at Dior means contributing to a legacy of timeless style while helping define the future of luxury with creativity, discipline, and purpose.
Christian Dior Couture seeks Retail Marketing Project Manager in Paris to oversee festive activations and boutique openings globally, driving brand strategy and customer experience.
Role & Responsibilities
- Develop and deploy annual 360° retail activation plans aligned with local celebrations, festive peaks, and Dior boutique openings, collaborating with key internal stakeholders and ensuring alignment with brand objectives and client priorities
- Conduct post-event analysis and gather feedback to evaluate impact of retail initiatives on brand perception, sales performance, and customer experience; provide optimization recommendations for future campaigns
- Coordinate international deployment of retail events across local celebrations, festive calendars, and store openings in partnership with headquarters teams (Visual Merchandising, Image, Logistics, Design Studio, etc.) and regional offices while maintaining brand standards
- Design and oversee creation of innovative, differentiated customer experiences for boutiques encompassing market needs assessment, animation brainstorming, prototype development, vendor management, production launch, and logistics oversight
- Deploy implementation guidelines for various boutique activations (Christmas, Lunar New Year, Mid-Autumn Festival, store openings, etc.) to ensure consistent and high-quality execution
- Manage worldwide delivery tracking to boutiques and oversee billing reconciliation across all markets
- Contribute to development and optimization of cross-functional tools to enhance operational efficiency and rationalize processes across Visual Merchandising, Image, Business Units, and regional teams
- Monitor competitive landscape to identify innovative practices and emerging opportunities that can enrich the portfolio of customer activations and inform future initiatives
- Supervise internship placement, providing guidance and mentorship
Qualifications
- Bachelor's degree (+5 years) from a business school, university, or equivalent institution
- Minimum 4–5 years of experience in operational marketing project management, retail marketing, events, or client development
- Experience in luxury, fashion, or premium sectors preferred
- Demonstrated expertise in cross-functional project coordination
- Strong analytical and synthesis capabilities
- Excellent interpersonal skills and collaborative mindset
- Proactive and solutions-oriented approach to project challenges
Skills
Experience
Minimum 4–5 years of operational marketing project management, retail marketing, event management, or client development experience, preferably within luxury, fashion, or premium environments.
Education
Bachelor's degree (Bac +5) from a business school, university, or equivalent institution.
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Christian Dior fosters a culture of refined creativity, exceptional craftsmanship, and continuous innovation, where teams are encouraged to uphold the Maison’s heritage while shaping the future of luxury. As an employer, it offers a dynamic and exacting environment that values collaboration, excellence, and the development of talent across artistic, retail, and corporate disciplines.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Christian Dior, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Marketing Campaign Manager», «Festive Activations Manager», «Client Marketing Project Lead», «Retail Events Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.