Christian Dior Deputy Store Manager

About Christian Dior

Christian Dior, founded in Paris in 1946, stands as one of the world’s most influential maisons, uniting haute couture, ready-to-wear, leather goods, fragrance, beauty, and exceptional retail experiences. As an employer, Dior offers a culture shaped by artistic audacity, meticulous craftsmanship, and the pursuit of excellence, where heritage and innovation continually enrich one another. Its teams collaborate across ateliers, studios, boutiques, and corporate functions within an international environment that values elegance, precision, inclusivity, and entrepreneurial spirit. Working at Dior means contributing to a legacy of timeless style while helping define the future of luxury with creativity, discipline, and purpose.

Role & Responsibilities

• Manage and control boutique sales performance in subordination to the Boutique Manager
• Maintain ultimate luxury store ambience both inside and outside according to Dior standards, with meticulous attention to detail
• Act as a brand ambassador and represent Dior's brand image consistently
• Execute Visual Merchandising guidelines to enhance collection prestige and merchandise display
• Support high-value sales interactions with key VIP customers under Boutique Manager direction
• Direct customers toward sales representatives and category owners with refinement
• Demonstrate comprehensive product knowledge across all categories and actively coach team members
• Manage difficult customer situations in line with company standards and procedures
• Lead customer reception and welcome protocols to ensure warm, elegant service standards
• Develop special relationships of trust with clients to build brand recognition and loyalty
• Support the Boutique Manager in maintaining and expanding a dense network of potential customers
• Maintain expert knowledge of established customers and anticipate their product preferences
• Manage and maintain the clienteling database and ensure full CRM system utilization by the team
• Organize client invitations to key image events, in-store events, and trunk shows
• Participate in team recruitment initiatives under Boutique Manager guidance
• Organize integration and training programs for new team members
• Guarantee team presentation standards: body language, verbal communication, behavior, uniform compliance, makeup, hairstyle, and zoning adherence
• Define and control the distribution of tasks and assignments within the team
• Implement and monitor work schedules to balance resources with store traffic and ensure optimal presentation
• Assist the Boutique Manager in defining objectives, priorities, and KPIs aligned with action plans
• Conduct regular performance evaluations with focus on action plan delivery
• Hold daily briefings to convey energy and focus teams on objectives and targets
• Observe team performance in the field and organize regular sales representative coaching sessions
• Identify training needs and enroll team members in appropriate training modules
• Monitor knowledge acquisition, technique mastery, and behavioral changes; refocus teams as necessary
• Provide constructive feedback and evaluations to the Boutique Manager
• Ensure proper maintenance and usage of the boutique physical property
• Ensure all boutique administrative, finance, and accounting aspects align with company procedures and guidelines
• Guarantee optimal inventory organization and tidy storage conditions
• Organize regular cycle inventory counts for all product categories according to established protocols
• Ensure damage goods are properly controlled and managed
• Ensure proper application of cash desk procedures and compliance with legal, fiscal, and customs regulations
• Consolidate and analyze boutique reports and provide timely feedback to the Boutique Manager
• Analyze and communicate POS data and competitor information to relevant stakeholders
• Keep the team informed of latest directions and focus from the Boutique Manager

Qualifications

• Minimum 2 years of luxury retail experience as Assistant Boutique Manager or equivalent
• Strong interpersonal and people management skills
• Distinctive service orientation and refined customer sense
• Sound business acumen and fashion sense
• Proficiency in CRM systems and POS data analysis
• Thorough understanding of luxury retail standards and brand representation
• Ability to manage multiple priorities and lead by example

Skills

Experience

2 years of luxury retail experience as Assistant Boutique Manager or in a comparable supervisory retail role within the fashion and accessories sector

Education

Not specified

Workplace

Culture

Christian Dior fosters a culture of refined creativity, exceptional craftsmanship, and continuous innovation, where teams are encouraged to uphold the Maison’s heritage while shaping the future of luxury. As an employer, it offers a dynamic and exacting environment that values collaboration, excellence, and the development of talent across artistic, retail, and corporate disciplines.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.